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Analysis: Latest news television trends and consumption patterns

The FICCI M&E 2019 report says that 43 percent of the 885 private TV channels in India are ‘news channels’. It further states that news, which commands a 7 percent share of viewership, garnered a disproportionately high share of advertising volumes.

Television TV Channels Viewership
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Kids prefer home-grown content, feature films on TV

The TV industry is growing and so is kids’ viewership. Since 98 per cent of India is still single TV homes, co-viewing is extensive and leads to better targeting options while demand for localised content and regional content are a boon to creators. Broadcast Audience Research Council (BARC) India...

Television TV Channels Kids
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LimeRoad rewards loyal customers with new gold membership programme

To further enrich the shopping experience of its loyal customer-base and further deepen ties with them, LimeRoad, India’s online fashion platform, has announced its new loyalty programme titled “LimeRoad GOLD”.

Television TV Channels News Broadcasting
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This Holi, enjoy ‘Colour Blast’ on Movies NOW

Movies Now, India’s destination for Hollywood Blockbusters, announces their vibrant line up of the biggest fantasy and animation films with a special property titled ‘Colour Blast’, to celebrate Holi.

Television TV Channels English Entertainment
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CNN explores India’s Finest Travel Experiences with ‘Travel Trends India’

Whether it’s an ambitious road trip throughout Rajasthan or a luxurious stay at a Maharaja’s palace, India beckons to the traveler who is seeking experiences over photo-ops.

Television TV Channels News Broadcasting

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