Television

Zee Hindi Movie Cluster comes out with a roaring win at the PromaxBDA India Awards

MUMBAI: Zee Entertainment Enterprises Ltd. (ZEEL), the 24x7 entertainment destination which has various entertainment channels under its portfolio has out done itself in the Hindi Movie Cluster segment. Winning the hearts of millions of viewers across the country, the Hindi movie channel Cluster of ZEELhouses the world's largest Hindi film librarywon clean sweeps at the PromaxBDAIndia Awards, 2014. The channels namely Zee Cinema(South ka super punch) and Zee Classic(Iconic Villains) had a final tally of 3 Gold and 4 Silver trophies in categories such as Best Entertainment promo, Best Comedy promo, Best Movie Promo, Drama promo and Best Original Music compositionamongst many others.

The awards which were held at The Westin Mumbai Garden Cityfrom May 27 - 28, 2014, saw some of the most prominent members of the entertainment industry coming together. Amidst tough competition, Zee Hindi Movie cluster won in 6 categories, adding more feathers to its cap. These awards have prominent members of the entertainment industry on the panel and it is a matter of great pride that Zee Cinema and Zee Classic have which has been in the industry over a decade has won so many awards across various platforms.

Thrilled on receiving the awards, Ruchir Tiwari, Deputy Vice President -Head of Programming, ZEEL – Hindi Movie Channels added,“It feels great that we emerged victorious in so many categories in the most prestigious entertainment award ceremony. Constantly creating clutter-breaking and innovative campaigns, our on-air promotions team has infused novelty and vigour into both our campaigns – ‘South ka super punch’ on Zee Cinema and ‘Iconic Villains’ on Zee Classic. The creative route these channels chose to promote the movie festivals involved very unique, innovative and path-breaking promotional activities which have worked wonders with the viewers. We are proud to have a team who is so high on talent and sets benchmarks in effective communication for the industry to follow.”

The PromaxBDA Awards aims to recognize the passion engaged in the marketing of television and video content on all platforms – on-air promotion, branding, advertising, etc. along with inspiring creativity, driving innovation and honoring excellence. The association is considered to be the leading global resource for education, creative inspiration and career development in the media and marketing sectors.

 

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/28/Untitled-1_9.jpg?itok=KzrJ1aud
Zeel relaunches Zindagi with new shows; dual audio feed

Zee Entertainment Enterprises Ltd’s alternative Hindi GEC Zindagi, as announced earlier, is going in for a refresh. And in its new avatar Zindagi is rolling out a programming line up consisting of South Korean, Latin American, Spanish Italian, Turkish and home grown Indian shows from 3 October. For...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/28/Untitled-3_0.jpg?itok=ZKMU8dAW
Star India's Gaurav Banerjee's take on 'P.O.W. - Bandi Yuddh Ke'

It has been labeled as the pioneer of saas bahu sagas. But, the leadership trio -- Uday Shankar-Sanjay Gupta-Gaurav Banerjee -- at the Twenty First Century Corp-owned Hindi GEC Star Plus -- has over the past few years been working at breaking down this myth.

Television TV Shows Thriller
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/27/Untitled-1_25.jpg?itok=_2A3Ev9J
Powerpuff Girls: Over 30 brands partner with Cartoon Network

The revival of Cartoon Network’s enduring original franchise The Powerpuff Girls made a spectacular debut on TV screens across EMEA recently. Now, with the show delivering consistently great ratings and interest in the brand accelerating, Cartoon Network proudly details its comprehensive first...

Television TV Channels Kids
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/27/Untitled-1_4.jpg?itok=a_JSVu5m
BARC India ropes in Nielsen's Jamie Kenny as DAM head

BARC India has appointed Jamie Kenney as the business head of its digital arm. The move is a part of BARC India’s plan of launching digital audience measurement in the country.

Television TV Channels People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/27/TV9.jpg?itok=wNCSSNZG
TV9 network on sale; Zee group front-runner?

MUMBAI: Consolidation in the Indian news television business is but a foregone conclusion, thanks to the plethora of channels operating in the space. The only question is when and who.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/27/Untitled-1.jpg?itok=1qGZUh9d
Engaging content: Akbar Birbal folklore completes 500 episodes

Big Magic is all set to create a new benchmark with the completion of 500 episodes of its marquee show Har Mushkil Ka Hal Akbar Birbal.

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/26/Prannoy%20Roy.jpg?itok=O75DOjIQ
NDTV 24 x7 expands its presence in Singapore

New Delhi Television Limited (NDTV) on 26 September announced the launch of its flagship channel, 'NDTV 24x7', on Singtel in Singapore.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/26/Untitled-1_26.jpg?itok=crzL0Kg-
Chrome week 38: English movies genre tops chart with 4.8 % OTS

The English movies genre emerged as the gainer in Chrome’s opportunity to see (OTS) analysis in six metros by registering an increase of 4.8 per cent. Movies Now was the leader with 49.6 per cent OTS in week 38.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/25/ipl800x800.jpg?itok=avJ0Q0ML
BCCI’s cricket media rights bonanza

MUMBAI: The Board of Control for Cricket in India (BCCI) has forecast that it is going to take home a whopping 60 per cent plus more media rights income from cricket in the financial year 2016-2017. The figure it has kept in its sights is Rs 1036.80 crore. In 2015-16, it had budgeted a figure of Rs...

Television TV Channels Sports

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories