Zee News enters top 5 in news: BARC week 32

MUMBAI: Zee News, which recently became a free to air channel, entered the top 5 player list in Hindi News space, according to week 32 of Broadcast Audience Research Council (BARC). News Nation exited the Hindi news genre.

The battle for the number one position in the English business news space continued this week with CNBC TV18 dominating the genre.

The entire news industry observed mixed ratings according to this week’s data.

English News

Times Now with an increase in ratings continued to remain the undisputed leader with 524 Impressions (000s) this week as compared to 497 Impressions (000s) in week 31. NDTV 24x7 grabbed the second slot with decrease in ratings from 207 Impressions (000s) to 184 Impressions (000s) this week. India Today Television took the third berth with 178 Impressions (000s) followed by CNN News18 at the fourth position with 131 Impressions. BBC World News with 108 Impressions (000s) took the fifth position.

English Business News

CNBC TV18 replaced ET Now grabbing the number one position with 338 Impressions (000s). ET Now placed itself at the second spot with 231 Impressions (000s). NDTV Profit and NDTV Prime continued to be at the third position with 36 Impressions (000s). BTVi secured itself on the last spot with 16 Impressions (000s).

Hindi News

Aaj Tak despite a decrease in ratings sustained its number one position with 92984 Impressions (000s) followed by India TV which grabbed the second spot with an increase in ratings with 85921 Impressions (000s). India News garnered the third spot with 66641 Impressions (000s) while ABP News with 59199 Impressions (000s) was on fourth position. Zee News entered the tally at the fifth position with 54214 Impressions (000s).

Hindi Business News

CNBC Awaaz maintained its first position with an increase in ratings from 1429 Impressions (000s) in the week before to 1145 Impressions (000s) in week 32. The second spot was taken by Zee Business with 675 Impressions (000s) in comparison.

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