Star World & AXN gain significantly while Comedy Central & Animal Planet slip awfully

Star World & AXN gain significantly while Comedy Central & Animal Planet slip awfully

MUMBAI: Comedy Central exited and Star World entered the top five English entertainment channels' list in BARC week 18 viewership ratings even as Zee Cafe continued to dominate the genre. 

Players in the infotainment genre saw a mixed rating as Animal Planet slipped two slots but National Geographic Channel and Nat Geo Wild climbed a slot each, whereas, the lifestyle genre observed the entry of TLC this week. 

English Entertainment

Zee Cafe secured its number one position with a slight fall in the rating from 371 Impressions (000s) sum last week to 332 Impressions (000s) sum in BARC week 18. FX climbed a slot to the second position with 202 Impressions (000s) sum followed by AXN reaching third from the fifth position with 197 Impressions (000s) sum. 

Star World made an entry into the Top 5 with 157 Impressions (000s) sum to the fourth position. Colors Infinity SD dropped to the fifth spot with 119 Impressions (000s) sum as compared to 219 Impressions (000s) sum last week.

Infotainment

History TV 18, with a hike in ratings, ranked at the first place with 4994 Impressions (000s) sum as compared to 4604 Impressions (000s) sum last week followed by Discovery Channel with 4875 Impressions (000s) sum. National Geographic Channel and Nat Geo Wild climbed a spot each at third and fourth positions with 2778 Impressions (000s) sum and 2610 Impressions (000s) sum, respectively.

Animal Planet slipped two slots to the fifth position with 2405 Impressions (000s) sum as compared to 3040 Impressions (000s) sum last week.

Lifestyle

Witnessing a decent increase in the rating, Living Foodz retained its number one position with 2083 Impressions (000s) sum as compared to 1518 Impressions (000s) sum last week. Food Food and FYI TV18 interchanged their positions and came second and third spot this time, respectively, with 836 Impressions (000s) sum and 753 Impressions (000s) sum. Fox Life with 712 Impressions (000s) sum emerged at the fourth position which was followed by TLC, a new entry to Top 5 with 468 Impressions (000s) sum.