Star Utsav replaces Zee Anmol in rural HSM: BARC week 39

MUMBAI: Zee TV’s new weekend offering Brahmarakshas led the top five programmes list in Hindi GEC segment but Star Plus continues to dominate the genre in week 39, according to Broadcast Audience Research Council (BARC) all India.

On the other hand, in the rural market, Star Utsav replaced Zee Anmol to claim the leadership position while Star Plus continues to be a leader in urban HSM as well.

Hindi GEC

Even though Zee TV’s two shows Brahmarakshas - Jaag Utha Shaitan and Kumkum Bhagya led the Hindi GECs top five, Star Plus continues to lead the genre with 690400 Impressions (000s) followed  by  Colors on second spot with 544831 Impressions (000s) and Zee TV on third with 522878 Impressions (000s).

Star India’s free-to-air channel Star Utsav grabbed the fourth spot with 457548 Impressions (000s) while Zee’s FTA Zee Anmol with 439027 Impressions (000s) stood at number five.

Life OK, Sony Entertainment Television and Sony Pal bagged the sixth, seventh and eighth spot with 430236 Impressions (000s), 424918 Impressions (000s) and 410720 Impressions (000s), respectively.

Sab TV and Rishtey stood at ninth and tenth with 371912 Impressions (000s) and 325388 Impressions (000s).

Hindi GEC Urban

Star Plus continues to dominate the Hindi GECs genre with 456411 Impressions (000’s) followed by Colors on second with 370875 Impressions (000’s) and Zee TV on third with 30052 Impressions (000s).

Leading with The Kapil Sharma Show in top five programmes of Hindi GEC, Sony Entertainment Television maintained its fourth place in the list with 298670 Impressions (000s).

Life OK grabbed the fifth spot with 265376 Impressions (000s) followed by Sab TV on sixth with 263713 Impressions (000s) and & TV with 132576 Impressions (000s) stood at number seven.

In Hindi speaking market,  free-to-air channels Star Utsav, Sony Pal and Zee Anmol grabbed the last three spots with 110677 Impressions (000s), 106315 Impressions (000s) and 100384 Impressions (000s), respectively.

Hindi GEC Rural

Star Utsav toppled Zee Anmol in week 39 to claim the leadership position with 346871 Impressions (000s) followed by Zee Anmol on second slot with 338643 Impressions (000s) and  Sony Pal on the third spot with 304404 Impressions (000s). Rishtey  maintained its fourth position with 239750 Impressions (000s).

Star Plus bagged the fifth spot with 233990 Impressions (000s). Zee TV stood at sixth spot in rural HSM with 222326 Impressions (000s) followed by Colors at number seven with 173956 Impressions (000s). Life OK stood at number eight with 164861 Impressions (000s) followed by Sony Entertainment Television at the ninth place with 126248 Impressions (000s) while Sab TV at the tenth spot garnered 108199 Impressions (000s).

Latest Reads
CNNMoney new section will be about the fastest growing economy; MoneyStream app launched

MUMBAI: Attracting 1.8 million average monthly page views, witnessing a 37 per cent growth in video consumption and 16 per cent in unique browsers month-on-month from India in less than a year’s time is not smooth. In its ambitious plan of global expansion, CNN Digital is leaving no stone unturned...

Television TV Channels News Broadcasting
Content a 'Game of Thrones'; AT&T's control over HBO, Cartoon Network, Warner Bros faces regulatory lens

The global media landscape is resulting in a new juggernaut as an internet and cable behemoth yesterday purchased an entertainment conglomerate making the former unmatched in its size and reach to consumers through home broadband, smartphones, satellite television and a battery of movies and cable...

Television TV Channels English Entertainment
US$ 4.5 bn expected from IPL rights; SC recommends accounts scrutiny

The Supreme Court on Friday froze all financial transactions between the BCCI and state cricket associations by directing the apex body not to disburse any funds till it resolves to abide by the Justice RM Lodha panel recommendations on reforms by 3 December . The top court ordered that none of...

Television TV Channels Sports
TVS Tyres is co-presenter for Asian Champions Trophy 2016

Continuing its strong connect with sports, TVS Tyres has associated with Asian Champions Trophy 2016 by becoming the co-presenter. The Asian Champions Trophy is one of the premier hockey tournaments, a much sought after annual international competition promising some great hockey action. This...

Television TV Channels Sports
Q2-17: Zee Learn declares maiden interim dividend

The board of directors of the Essel group’s education company Zee Learn Limited (ZLL) have declared a first time ever dividend of 5 percent per equity share of Re 1 each for the quarter ended 30 September 2016 (Q2-17, current quarter).

Television TV Channels Factual & Documentary
Whether BARC action can stop unethical practices?

MUMBAI: Can businesses and industries practise their art of selling fairly although they have 'Fair Practices' training during academic courses, workshops and several ISO and other certifications? There seems to be the fear of the lawman, and not the law in India. If the traffic cop is watching,...

Television TV Channels Viewership
TV Superhighway: beIN, Yaddo, AfricaXP have joined us, says Magine CEO Ambuj Goyal

CANNES; Magine has secured partnerships with four of the industry’s most exciting sports, documentary and entertainment content providers. Partnerships with beIN, the international media group and owner of MIRAMAX; Yaddo, the new documentary streaming service headed up by former head of The BBC’s...

Television TV Channels Factual & Documentary
Colors emerges strong on strength of Naagin I & II

MUMBAI: One of the top rated shows Naagin Season 2 helped Colors reach a top-ranking position.

Television TV Channels GECs
Pakistan Broadcasters Association to oppose PEMRA Indian content ban

MUMBAI: The Pakistan Electronic Media Regulatory Authority (PEMRA) shocked both Pakistan and Indian broadcasters when it issued an order blanking out  all Indian content from Pakistan’s television channels on 19 October.

Television TV Channels GECs

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories