Star Plus and Zee TV shed weight in ratings

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By indiantelevision.com Team Posted on : 27 Mar 2014 12:55 pm

MUMBAI: The week 12 of TAM TV ratings, has come as a shocker to the leader of the ratings chart. Star Plus has seen a major drop in its ratings with 649,264 GVTs, down from 726,516 GVTs a week earlier.
 
This hasn’t deterred the viewership of the channel’s most popular talk show - Satyamev Jayate. It seems that more and more Indians continue to tune into the show each week. At the end of three episodes, the show has reached out to 26 crore Indians. As per TAM data for week 12, Satyamev Jayate’s cumulative reach for the first three weeks now stands at nine crore viewers.  The show recorded 5,720 TVTs in week 3 in all India (All 4+, All India) and a HSM TVT of 5,045 (All 4+, HSM).
 
Zee TV continues to hold on to its number two position strongly despite witnessing a drop in its viewership. It registered 489,111 GVTs, down from 501,284 GVTs a week earlier.
 
Colors is at number three with 467,985 GVTs, up from 465,493 GVTs in the earlier week. Everything seems to be OK for Star Plus sister channel Life OK, which continues to stay at number four position with 396,242 GVTs, up from 361,431 GVTs.
 
Sab stood at number five position with 325,605 GVTs, up from 312,641 GVTs. Despite a rise in the ratings, Sony continues to be at the sixth position with 312,963 GVTs, up from 291,382 GVTs.
 
Sahara One continues to be at the bottom of the ladder with 33,439 GVTs, up from 31,010 GVTs a week earlier.
 
In the movie genre: Zee Cinema reported 195,342 GVTs, down from 201,397 GVTs; Movies OK scored 138,215 GVTs, up from 126,651 GVTs; &pictures garnered 90,356 GVTs, up from 79,296 GVTs; Zee Anmol earned 64,694 GVTs, down from 69,650 GVTs and Max registered 232,232 GVTs, up from 196,182 GVTs.

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