Regional TAM: Malayalam GEC genre witness 7% growth

MUMBAI: In the south general entertainment channel (GEC) space, it was the Malayalam GEC genre that saw maximum growth. The genre rose by seven per cent recording 1,682 GRPs, up from 1,568 GRPs that it had registered in week 28.


In week 29 of TAM TV ratings, Asianet garnered around four per cent of its viewership levels registering 901 GRPs, up from 866 GRPs. Mazhavil Manorama captured the second position with 257 GRPs, down from 259 GRPs. While, Surya TV garnered 29 per cent of growth recording 255 GRPs, up from 198 GRPs.


To achieve its average threshold level in week 29, Tamil GEC genre observed the second slot in the category. Despite shedding numbers, Sun TV continued to dominate the chart with 1178 GRPs, down from 1201 GRPs. Sun TV’s fall was Vijay TV and Z Tamil’s gain. The channels notes 395 GRPs, up from 341 GRPs and 129 GRPs, up from 125 GRPs at number two and third respectively.


Z Telugu has been on a growing trend and witnessed a rise of eight per cent in viewership levels with a leading position in the Telugu GEC genre. The channel marked 555 GRPs, up from 512 GRPs. Gemini garnered second position from its third spot last week with a rise of 13 per cent in viewership levels. It scored 551 GRPs, up from 489 GRPs followed by ETV with 426 GRPs, up from 402 GRPs at number three.


Kannada GEC genre stood at the bottom most position with 1,441 GRPs, down from 1,445 GRPs. Udaya TV witnessed a minimal rise in viewership and scored 482 GRPs, up from 471 GRPs. On the other hand, Colors Kannada at number two reported 402 GRPs, down from 421 GRPs. Suvarna stood at number three with 256 GRPs, up from 253 GRPs.

Latest Reads
Maha Cartoon targets 65 per cent rural HSM via DD FreeDish, 2000 LCOs

Who can forget the Charlie Chaplin show which entertained the world audience of all ages. Maha Cartoon, the first free-to-air (FTA) Hindi cartoon channel targeted at the Hindi-speaking markets (HSM), will be launched on India's largest DTH platform DD FreeDish on 1 November. The new Maha Cartoon...

Television TV Channels Kids
Vikram Chandra steps down; KVL Narayan Rao is new NDTV group CEO

The rumours that were making rounds of Vikram Chandra quitting NDTV have now been put to rest.

Television TV Channels People
Naagin helps Colors capture top position this week: BARC

Backed by Naagin Season 2, Colors was almost close to Star Plus to get the number one position, but, this week, Colors went few steps ahead and grabbed the leadership position and replaced Star Plus in week 42. Even in Urban GECs market, Colors toppled Star and took over the number one position.

Television TV Channels Viewership
SPN India to broadcast Barclays ATP World Tour finals

Sony Pictures Networks India (SPN) will exclusively broadcast the upcoming ATP events in the month of November. The ATP 1000 Paris Masters will be aired live on Sony ESPN channels and will be streamed live on SonyLIV app and website. The ATP 1000 Paris Masters in Paris will begin on 31 October.

Television TV Channels Sports
Hunt for Zee Business head continues

MUMBAI: Zee Business, an arm of Zee Media Corporation, has seen several transitions in its management this year. The channel was initially headed by Amish Devgan, who decided to move away after serving for 14 years. It was then led by Zee Media Corporation’s then CEO for content Samir Ahluwalia,who...

Television TV Channels People
'King' content will take over monopolistic media entities, says Arnab Goswami

NEW DELHI: The future of news lies in breaking away from the interdependence of politicians and the media on each other.

Television TV Channels News Broadcasting
Animated 'Ramayana' a global Diwali gift on web, mobile

NEW DELHI: Thirty episodes of the animated series Ramayana will be available around the world on the nexGTv web and mobile platforms during Diwali.

Television TV Shows Animation
Sports Minister lauds b'casters, other stakeholders in promoting sports

NEW DELHI: India’s Sports Minister Vijay Goel said on Wednesday that digital media broadcasting will play a critical role in bringing about change in sports broadcasting in India but broadcasters must also focus on how sports as a product is delivered to audiences in rural areas so as to popularise...

Television TV Channels Sports
Know your karma on IBN7 with 'Karm Path'

In an attempt to give its viewers a refreshing start of the day, IBN7 is launching a new show titled Karm Path. Starting 27 October, the show will predict what the day holds. The show is a differentiator in its own genre as it connotes the supremacy of deeds over destiny.

Television TV Channels News Broadcasting

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories