Most watched Hindi GEC channels across genre until week 22

BENGALURU: Three channels have been present during all the first 22 weeks of 2017 (Saturday, 31 December 2017 to Friday, 2 June 2017) in Broadcast Audience Research Council’s weekly list of Top 10 channels across genre-

All India (U+R) : 2+ Individuals – They are (in order of the combined sum of weekly impressions while present in the top 10 channels across genre list) : Star Plus (16.128 billion CWI, Colors (13.67 billion CWI) and Zee TV (11.800 billion CWI).

This paper is based on the information available in the public domain. Hence, It must be noted that the CWI figure mentioned in this paper is the sum of the weekly impressions of the channel mentioned in the BARC list of top 10 channels across genre – if a channel is not present in the list during any of the first 22 weeks of 2017, then its actual Combined Weekly Impressions will be much higher. Hence the author has refrained from mentioning the CWI for channels that were absent even for one of the first 22 weeks of 2017.

None of the Hindi GEC channels have been ranked at no. 1 during the first 22 weeks of 2017 in the list.Star India has been ranked no 2 for 13weeks and Colors and Zee TV once each in the weekly list of Top 10 channels across genre during the first 22 weeks of 2017.

Network 18’s second Hindi GEC – Rishtey was present in the weekly list of Top 10 channels across genre for 21 weeks; Sony Pictures Network India’s (SPN) Sony Pal was present in the for 16 of the first 22 weeks of 2017, followed by Zee Entertainment Enterprises Limited Hindi GEC – Zee Anmol which was present in the list for 13 of the first 22 weeks of 2017. The other channels that were present in the  list include SPN’sSony Entertainment Television, SPN’s Sony Sab, Star India’s StarUtsav and DD National during the period under consideration.

Rank 1 has been held by the Sun TV Network’s flagship Tamil GEC Sun TV for 17 weeks and Hindi Movies channel Sony Max for five weeks (weeks 15 to 19 of 2017).SPN’sSony Max aired the tenth edition of the Indian Premier League (IPL 10 or IPL 2017) during the five weeks it was numerounoand the two weeks it was ranked second in the weekly list of Top 10 channels across genre. Sony Max had entered the weekly list of Top 10 channels across genre for the first time in week 14 of 2017 at rank 2. It was placed at rank 6 in week 22 of 2017.

Top 10 channels across genre in week 22 of 2017


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