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English GEC genre emerges as most benefitted in Chrome DM week 25

English movies genre gained second position that grew by 4.50 per cent

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MUMBAI: English GECs genre has grown by 5.16 per cent in week 25 of Chrome Data Analytics and Media. In this genre, Comedy Central channel gained the highest OTS with 30.7 per cent in HSM excluding less than 6 metros markets.

OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

This week, English movies genre gained second position that grew by 4.50 per cent in 6 metros market. In this genre Movies Now gained the highest OTS with 41.0 per cent. Infotainment genre stood on the third position by gaining 3.51 per cent in all India 1 lakh+ space. History TV18 secured the highest OTS with 85.2 per cent.

English news stood on fourth position in 6 metros markets and grew by 3.23 per cent. Republic TV gained the highest OTS with 96.6 per cent. Business News stood on the fifth position and grew by 2.81 per cent in 6 metros market. In this genre, CNBC Awaz gained the highest OTS with 82.4 per cent. 

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