English entertainment genre gets a fillip in ratings

English entertainment genre gets a fillip in ratings

MUMBAI: Players in the English Entertainment genre witnessed a substantial increase in the viewership except Zee Cafe. FX made a comeback in the Top 5 English Entertainment genre channels list making way for the exit of AXN from the list.

According to the week 10 ratings data of Broadcast Audience Research Council (BARC) India, players in the English Movies genre observed mixed ratings this week. The genre was led by Movies Now.

In the Infotainment space, the channels witnessed an increase in ratings except History TV18 which continued to rule the genre.

Living Foodz continued to dominate the Lifestyle space, with other channels observing mixed ratings this week.

English Entertainment 

Comedy Central sustained at the number one position with 497 Impressions (‘000s). Star World was second with 262 Impressions (‘000s). Zee Cafe came down to the third position with 238 Impressions (‘000s). Colors Infinity SD was on the fourth place with 207 Impressions (‘000s). FX stood at the fifth rank with 183 Impressions (‘000s).

English Movies 

Movies Now dominated the genre this week with 2907 Impressions (‘000s) followed by Star Movies with 2844 Impressions (‘000s). Sony Pix with 2103 Impressions (‘000s) took the third position followed by HBO at the fourth position with 1857 Impressions (‘000s). Movies Now 2 took the fifth place with 1801 Impressions (‘000s).

Infotainment

History TV18 sustained the number one position with 5693 Impressions (‘000s) followed by Discovery Channel continued at the second spot with 5466 Impressions (‘000s). National Geographic Channel was at the third place with 3337 Impressions (‘000s). Animal Planet stood at the fourth position with 3093 Impressions (‘000s) while, Nat Geo Wild was at the fifth place with 2918 Impressions (‘000s)

Lifestyle

Living Foodz continued at the number one position with 1528 Impressions (‘000s). Fox Life stood at the second berth with 1152 Impressions (‘000s) followed by Food Food with 793 Impressions (‘000s). TLC with 757 Impressions (‘000s) and FYI TV18 with 722 Impressions (‘000s) bagged the fourth and fifth position, respectively.