Colors Infinity returns; Star World HD departs

Colors Infinity returns; Star World HD departs

BARC

MUMBAI: Colors Infinity made a comeback whereas Star World HD made an exit in this week’s data. According to Broadcast Audience Research Data (BARC) India, Comedy Central toppled Zee Cafe whereas Star World HD made an exit from the top 5 player list in the English entertainment genre.

In the English movies genre, Star Movies replaced Movies Now.

Discovery channel continued to rule the infotainment space whereas Living Foodz stood at the number one position in the lifestyle genre. Zing was at the number one position in the youth space.

English Entertainment

Comedy Central took the no 1 position this week with 321 Impressions (‘000s). AXN HD came up to the second place with 224 Impressions (‘000s) followed by Zee Cafe at the third spot with 219 Impressions (‘000s). The fourth position was taken by AXN with 167 Impressions (‘000s) while Colors Infinity took the fifth berth with 145 Impressions (‘000s).

English Movies

Star Movies replaced Movies Now dominating the space with 2844 Impressions (‘000s) followed by Sony Pix with 2833  Impressions (‘000s).  Movies Now with 2563 Impressions (‘000s) grabbed the third positions followed by Zee Studio with 1485 Impressions (‘000s) and HBO with 1386 Impressions (‘000s)  taking the fourth and fifth position respectively.

Infotainment

Discovery Channel with a decline in the ratings continued to dominate the space with 4555 Impressions (‘000s) as compared to 4981 Impressions (‘000s) in week 40. History TV 18 took the second spot with 3735 Impressions (‘000s). National Geographic Channel with 3148 Impressions (‘000s) and Animal Planet with 2876 Impressions (‘000s) took the third and fourth position respectively. Nat Geo Wild stood at the fifth position with 2249 Impressions (‘000s).

Lifestyle

Living Foodz grabbed the number one position with increased ratings from 1738 Impressions (‘000s) in week 40 to 2210 Impressions (‘000s) this week. Food Food took the second berth with 823 Impressions (‘000s) followed by Fox Life with 731 Impressions (‘000s). TLC with 502 Impressions (‘000s) and NDTV Good Times with 322 Impressions (‘000s) bagged the fourth and fifth position respectively. 

Youth

Zing ranked the chart with 9208 Impressions (‘000s) followed by MTV at the second spot with 7625 Impressions (‘000s). Bindass took the third position with 6551 Impressions (‘000s). Zoom with 5496 Impressions (‘000s) and Channel V with 3469 Impressions (‘000s) were at the fourth and fifth position respectively.