Chrome Data: Week 30 sees growth in 8 cities

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By indiantelevision.com Team Posted on : 28 Jul 2014 05:44 pm

MUMBAI: Once again the opportunity to see (OTS) numbers collated by Chrome Data Analytics & Media saw an upward peak.
 
Week 30 saw maximum growth in the eight metros. Business News with 3.6 per cent topped the chart followed by English Movies with 3.4 per cent. Zee Business with 82.2 per cent OTS and Sony Pix with 73.7 per cent OTS were the top gainers in their respective genres.
 
English News saw a jump of 2.7 per cent with Times Now continuing its reign in the category with 86.9 percent OTS. English Entertainment channels with 0.5 per cent too saw a minor jump in its genre. AXN with 70.1 per cent OTS was the chart topper.
 
On the other hand, Religious channels in the Hindi speaking market (HSM) fell 1.5 per cent. Aastha with 96.8 per cent OTS continued its supremacy in the genre.
 
Hindi News dropped by 1 per cent in the HSM with ABP News ruling the category with 95.9 per cent OTS.
 
Across India, Kids channels and Sports channels dropped 0.7 per cent and 0.6 per cent, respectively. Cartoon Network with 85.6 per cent OTS and Ten Sports with 74.9 per cent OTS, both topped their respective genre.

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