Chrome data: Week 17 sees a minor rise

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By indiantelevision.com Team Posted on : 28 Apr 2014 05:49 pm

MUMBAI: As per opportunity to see (OTS) collated by Chrome Data Analysis & Media, the week 17 saw religious channels in Hindi speaking markets (HSM) and Infotainment across India rising by 0.7 per cent.
 
Aastha channel, as usual, continued to rule the genre with 97.5 per cent OTS while in the infotainment section, National Geographic Channel toppled Discover to be on the top. The channel garnered 86.8 per cent OTS.
 
Hindi news in HSM saw a jump of 0.6 per cent. In the genre ABP News again ruled the roost with 93.4 per cent OTS.
 
Next came in music genre with 0.5 per cent growth in the HSM. Sony Mix topped the chart with 88.8 per cent OTS.
 
In the bottom four, English news as well as Business news channels in the eight metros dropped by 0.4 per cent. Times Now with 84.9 per cent OTS was the highest gainer in the English news genre. Zee Business gained 79.5 per cent OTS in its genre.
 
English entertainment channels in the eight metros gained 0.2 per cent with AXN continuing its run on the top with 70.7 per cent OTS.

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