Chrome Data: Sports, the lone gainer in week 32

MUMBAI: Following the previous week’s trend, week 32 of Chrome Data Analytics and Media too saw only one gainer when it comes to opportunity to see (OTS).

Sports across India jumped 2.6 per cent. Ten Sports in the category garnered 75.4 per cent OTS.

The eight metros saw a huge fall when it came to English Entertainment and English Movies. English Entertainment genre fell 6.4 per cent closely followed by English Movies with 6.3 per cent. Star World with 65.9 per cent OTS and Movies Now with 73.6 per cent OTS topped their respective genres.

Kids channels across India fell by 2.9 per cent. Cartoon Network with 78.7 per cent OTS topped the genre.

English News in the eight metros dropped by 2.6 per cent with Times Now as the reigning channel in the genre with 87.2 per cent.

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