BARC week 41: Regional channels’ pecking order

MUMBAI: With the introduction of the rural ratings data by the Broadcast Audience Research Council (BARC) India in week 41, the number one slot across various regional channels has remained more or less the same with the exception of Telugu and Bhojpuri language channels.


While in the Telugu channels genre, ETV Telugu emerged as the No. 1 channel in week 41, in the Bhojpuri genre, Dangal TV pipped Big Magic Ganga to become the numero uno channel.


Here's a look at the pecking order of channels across the Tamil, Telugu, Malayalam, Kannada, Marathi, Bangla, Oriya and Bhojpuri languages in the All India (Urban + Rural) market in week 41.




Sun TV continued to rule the roost amongst the Tamil channels with 1092231 (oooSums) in the All India (U+R) market. Incidentally, Sun TV also became the No 1 channel on All India basis ahead of Star Plus and Colors. Second in line amongst the Tamil channels was KTV with 337657 (oooSums) followed by Star Vijay with 183451 (oooSums). On fourth and fifth position were Polimer and Jaya TV with 95731 (oooSums) and 69870 (oooSums) respectively.




ETV Telugu emerged as the no. 1 channel in the Telugu GEC market with 424252 (000Sums). Second in line was Maa TV with 370706 (000Sums), followed by Zee Telugu with 316913 (000Sums). In the fourth spot stood Gemini TV with 255329 (000Sums), whereas Gemini Movies was in the fifth position with 178486 (000Sums).




In the Malayalam GEC genre, Asianet topped the chart with 413385 (oooSums), followed by Mazhavil Manorama with 85146 (oooSums) in the second spot. Followers TV with 77976 (oooSums) stood in the third rung, whereas Surya TV with 75531 (oooSums) and Asianet Movies with 74399 (oooSums) were at the fourth and fifth spot respectively.




In the Kannada GEC genre, Colors Kannada maintained its ranking order with 211268 (oooSums). In second spot was Udaya TV with 154276 (oooSums) followed by Suvarna with 153873 (oooSums) in the third spot in the All India (U+R) market in week 41. Zee Kannada, which was in second spot in C&S 1Lac+ marker in week 40, surfaced at the fifth spot in the All India (U+R) market in week 41 with 114845 (oooSums).




Zee Marathi with 116598 Rat (oooSums) leads the Marathi GEC genre followed by Colors Marathi with 73520 (oooSums) in the second spot. Zee Talkies was in the third spot with 55350 (oooSums). Star Pravah with 36992 (oooSums) and Maiboli with 23975 (oooSums) were in the fourth and fifth spot respectively.




Star Jalsha topped the Bengali GEC space with 241463 (000Sums). In second spot was Zee Bangla with 160222 (000Sums) and Jalsha Movies with 57045 (000Sums) stood in the third rung. Colors Bangla with 40571 (000Sums) was in the fourth spot, where Zee Bangla Cinema with 31173 (000Sums) came in fifth.




In the Oriya channels market, Sarthak TV led with 86337 (000Sums), followed by Tarang TV with 52529 (000Sums) in the second spot. Colors Oriya came up in the third spot with 19247 (000Sums), whereas Odisha TV with 18141 (000Sums) and Alankar with 11600 (000Sums) were in the fourth and fifth spot respectively.




Dangal TV with 12650 (000Sums) led the pack by a large margin in the Bihar & Jharkhand NCCS All: Individuals: All India (U+R) data. On second spot was Big Magic Ganga with 8138 (000Sums), followed by ETV Bihar Jharkhand with 5961 (000Sums) in the third slot. The fourth and fifth positions were occupied by DD Bihar and Anjan TV respectively. While DD Bihar scored 3130 (000Sums), Anjan TV totted 2667 (000Sums).

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