BARC week 37: ET Now dethrones CNBC to top biz news genre

MUMBAI: Times Network’s ET Now has managed to topple market leader CNBC TV18 to emerge as the leader in the English business news channel category in week 37 of Broadcast Audience Research Council (BARC) India ratings.

ET Now holds the leadership position with 230 (000Sums), whereas CNBC TV18 slid to the second position with 182 (000 Sums). NDTV Profit and NDTV Prime jointly secured the third place with 69 (000Sums).


On the other hand, Hindi general entertainment channel (GEC) Colors has managed to maintain its leadership position and has ranked no. 1 yet again. Colors led the chart with a considerable rise in ratings and grabbed first place in Hindi GECs with 414841 (000Sums) in week 37 as against 386518 (000Sums) in week 36.

Though Star Plus witnessed a rise in ratings, it stood behind Colors in second spot with 381365 (000Sums) as compared to 370135 (000Sums) in the previous week.

Zee TV and Life Ok were perched at the third and fourth slot with 256811 (000Sums) and 221762 (000Sums) respectively. Sab secured the fifth berth in the list with 183879 (000Sums).


Colors’ prime time show Sasural Simar Ka came out on top with 6819(000) in top five programmes in Hindi GECs followed by Star Plus’ Saath Nibhana Saathiya in the second slot with 6644 (000Sums). Zee TV’s Kumkum Bhagyagrabbed the third position with 6185 (000Sums), whereas Colors’ Udaan with 5680 (000Sums) was in the fourth spot.Star Plus’ Ye Hai Mohabbatein stood in the fifth spot with 5602 (000Sums.)


In the sports genre, the WWE series has worked in favour of Ten Sports as the channel secured leadership position with 40377(000Sums) followed by Sony Six at the second spot and Star Sports 1 in third slot with 15996 (000Sums) and 7782 (000Sums) respectively.


In the kids section, Nick (v) led the genre to grab pole position with 47148 (000Sums) followed by Pogo TV (v) at the second spot with 44222 (000Sums) and Hungama (v) in third with 33086 (000Sums).


Amongst the English News channels, though Times Now saw a fall in ratings, it maintained its top slot with 402 (000Sums) against 511 (000Sums) in week 37 followed by NDTV 24x7 at the second slot with 233 (000Sums). On the other hand, India Today Television with 202 (000 Sums) held the third position.


In the Bhojpuri segment, Big Magic Ganga continued to lead the list with 6347 (000Sums) followed by ETV Bihar Jharkhand in the second slot with 1909 (000Sums) and Dangal TV on the third spot with 1354 (000Sums).

Note: (v) stands for virtual as these are multi-lingual channels.

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