BARC week 31: Sun TV continues dominance across genres

BENGALURU: The list of top 10 channels by ratings across channels by Broadcast Audience Research of India (BARC) had three channels from Star India – Star Plus, Star Utsav and Life OK, two each from the Essel group (Zee TV and Zee Anmol), the Sun Network (Sun TV and Gemini), Network 18’s (Colors and ETV Telugu). Sony Max marked its presence as the lone entrant from the Sony Pictures Networks India Private Limited (SPNIL) stable.

Sun TV continued to dominate the ratings across all genres as per data for week 31 –Saturday 30 July to Friday 5 August 2016. Two other channels from the southern regional space, actually the Telugu space –Gemini TV and ETV Telugu joined the Tamil channel among the top 10 channels by ratings across genres during the period. The other channels within the list of top channels across channels were from the Hindi general entertainment channels (Hindi GEC) space

Sun TV topped the list with 1030933 Weekly Impressions (000s) sum during week 31, far ahead of the next contender – Star Plus with 695115 Weekly Impressions (000s) sum which stood at second place. Zee TV with 640749 Weekly Impressions (000s) sum at third place was followed by Colors with 572518 Weekly Impressions (000s) sum at fourth place.

Star Utsav followed at fifth place with 529638 Weekly Impressions (000s) sum with Sony MAX at the sixth spot with 515269 Weekly Impressions (000s) sum. Another Essel group channel – the free to air Zee Anmol came in at number 7 with 506715 Weekly Impressions (000s) sum.

Gemini TV with 458000 Weekly Impressions (000s) sum was eighth followed by another Star India channel – Life OK with 433411 Weekly Impressions (000s) sum at ninth place. ETV Telugu followed Life OK at tenth place with 433019 Weekly Impressions (000s) sum.

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