BARC week 28: Ratings increase for English News, Hindi News and Business News players

MUMBAI: While on the one hand players in the English news genre observed a substantial increase in ratings, channels in the English business news space witnessed a decline except for Bloomberg TV. Meanwhile, both the Hindi news and business news genres saw a growth in their viewership numbers.

According to week 28 of BARC's ratings report, the genre leaders continued to dominate their respective space.

English News

Times Now with an increase in ratings remained as the undisputable leader  with 262 Impressions (000s) as compared to 215 Impressions (000s) in week 27. NDTV 24x7 secured the second position with 130 Impressions (000s) followed by India Today Television at the third spot with 109 Impressions (000s).

CNN News18 with 84 Impressions (000s) held the fourth position, followed by News X on the last rank with 64 Impressions (000s).

English Business News

CNBC TV 18 remained on the first spot with 72 Impressions (000s), followed by ET Now at No 2 with 48 Impressions (000s).  NDTV Profit and NDTV Prime bagged third position with 15 Impressions (000s). Bloomberg TV with 11 Impressions (000s) held onto the fourth position.

Hindi News

Aaj Tak maintained its number one position with 73334 Impressions (000s). India TV bagged the second rank with 65756 impressions (000s), followed by India News on third position with 52552 Impressions (000s).

ABP News grabbed the fourth spot with 46940 Impressions (000s) while News Nation with 46539 Impressions (000s) took the fifth berth.

Hindi Business News

CNBC Awaaz observed an increase in ratings, ranking number one with 733 Impressions (000s) this week to 695 impressions (000s) in week 27. Zee Business also saw a rise in rating of 522 impressions (000s) in comparison to 441 impressions (000s) in week 27.

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