BARC week 27: Nick leads kids genre; CN jumps to second spot

BARC week 27: Nick leads kids genre; CN jumps to second spot

Motu Patlu

MUMBAI: Continuing its reign as a genre lead, Viacom 18’s Nick was again the topmost watched channel in the kids entertainment segment, according to Broadcast Audience Research Council (BARC) India’s all India (U+R) data for week 27 in NCCS All 4-14 Individuals category.

The channel has bagged 81167 (000s sums) as opposed to 86062 (000s sums) impressions last week showing a drop in its ratings, Nick is followed by Turner International’s Cartoon Network which has jumped from fourth to second position by securing 68299 (000s sums) impressions from 48093 (000s sums) in week 26.

Cartoon Network is followed by Hungama from Disney India on the third spot with 57530 (000s sums) impressions and Pogo TV 56313 (000s sums) impressions giving it the fourth rank on the list.

These are followed closely at heel by Disney Channel which has seen a significant drop in its viewership from 61691 (000s sums) last week to 52522(000s sums) this week.

When it comes to the top five most watched programs in the genre, Motu Patlu and Chhota Bheem has yet again proved itselves as genre favourites.

Nick’s Motu Patlu In Double Trouble lead the chart with 1071 (000s sums), followed by Motu Patlu Mission Moon from the same franchise grabbing the second spot with with 665 (000s sums) impressions.

With a slightly lower ratings of 643 (000s sums) Motu Patlu Kungfu King Returns was third most watched show in the category while Chhota Bheem: Dholakpur To Japan was fourth in the list with 522 (000s sums).

Chhota Bheem: Dholakpur to Kathmandu was fifth in the list with 515 (000s sums) viewership impressions. Overall one could notice a drop in total viewership in the genre.