Television

BARC week 23: Telugu and Tamil markets see new entrants via Star channels

Most markets saw channels retain their places.

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MUMBAI: No changes were observed in the Bengali, Bhojpuri, Malayalam and Marathi markets in BARC data for week 23. Star Suvarna and Udaya Movies exchanged their fourth and fifth positions, respectively, in the Kannada space. Star Maa Movies emerged as the new player in this space at fifth position by replacing Zee Cinemalu, in the Telugu space. Star Vijay Super emerged as the new player in the market by replacing Sun Life on the and fifth position, in the Tamil space.

Bangla

No changes were observed in the Bengali space. Zee Bangla, Star Jalsha and Jalsha Movies, Sony Aath and Aakash Aath stood at first, second, third, fourth and fifth positions respectively. Zee Bangla’s Trinayani, Didi No.1 season 8 and Krishnakoli shows were among the top three shows, followed by Ke Apon ke por and Devi Chaudhurani shows from Star Jalsha were on the fourth and fifth positions respectively.

 

Rank

Channel Name

Weekly Impressions (000s) sum

 

 

 

Week 23

   

1

Zee Bangla

309342

   

2

STAR Jalsha

235904

   

3

Jalsha Movies

87350

   

4

Sony Aath

55661

   

5

Aakash Aath

45343

   

WB (U+R): NCCS All : 2+ Individuals

 

Bhojpuri

In the Bhojpuri market as well, no changes were observed. Bhojpuri Cinema, Big Ganga, Dabangg, Bhojpuri Dhamaka Dishum and Oscar Movies Bhojpuri bagged first, second, third, fourth and fifth positions respectively. All the shows from Big Ganga were among the top five programs in the list, i.e. BJFF Deewanapan, Santoshi Maa, HFF-Nadiya ke paar, Sasuralwali Mai and Kaala Teeka.

Rank

Channel Name

Programme

Impressions (000s)

 

 

 

 

Week 23

   

1

Big Ganga

BJFF-DEEWANAPAN

344

   

2

Big Ganga

SANTOSHI MAA

276

   

3

Big Ganga

HFF-NADIYA KE PAAR (SACHIN)

241

   

4

Big Ganga

SASURALWALI MAI

192

   

5

Big Ganga

KAALA TEEKA

173

   

Bihar/Jharkhand (U+R) : NCCS All : Prime Time (1800 - 2330 hrs) : 2+ Individuals

 

 

 Kannada

Zee Kannada, Colors Kannada, Udaya TV, retained their first, second and third positions respectively. Star Suvarna and Udaya Movies exchanged their fourth and fifth positions respectively as compared to the previous week. Gold Winner Sare Ga Ma Pa LIL Champs S16 and Paaru shows from Zee Kannada garnered first and second positions respectively among the top five programs. Lakshmi Baaramma and Mangala Gowri Maduve from Colors Kannada channel secured third and fourth positions respectively. Zee Kannada’s Gattimela show stood at fifth position.

Rank

Channel Name

Programme

Impressions (000s)

 

 

 

 

Week 23

   

1

Zee Kannada

GOLD WINNER SAREGAMAPA LIL CHAMPS 16

4969

   

2

Zee Kannada

PAARU

4663

   

3

Colors Kannada

LAKSHMI BAARAMMA

3942

   

4

Colors Kannada

MANGALA GOWRI MADUVE

3841

   

5

Zee Kannada

GATTIMELA

3695

   

Karnataka (U+R) : NCCS All : Prime Time (1800 - 2330 hrs) : 2+ Individuals

 

 

 Malayalam

No changes were observed. Asianet, Flowers TV, Mazhavil Manorama, Surya TV and Asianet Movies continued to be in first, second, third, fourth and fifth positions respectively. All of Asianet’s shows Kasthooriman, Seetha Kalyanaman, Neelakkuyil, Sabarimala Swami Ayyappan and Pournami Thinga stood in the top five programs’ list.

Rank

Channel Name

Weekly Impressions (000s) sum

 

 

 

Week 23

   

1

Asianet

262122

   

2

Flowers TV

109703

   

3

Mazhavil Manorama

105960

   

4

Surya TV

65497

   

5

Asianet Movies

58630

   

Kerala (U+R) : NCCS All : 2+ Individuals

 

Marathi

Zee Marathi, Fakt Marathi, Colors Marathi, Zee Talkies and Star Pravah continued to be in first, second, third, fourth and fifth position as compared to the previous week. All Zee Marathi shows Majhya Navryachi Bayko, Swarajya Rakshak Sambhaji, Chala Hava Yeun Dya Celebrity Pattern, Tujhyat Jeev Rangala and Tula Pahate Re were among the top five programs’ list.

Rank

Channel Name

Weekly Impressions (000s) sum

 

 

 

Week 23

   

1

Zee Marathi

322264

   

2

Fakt Marathi

231597

   

3

Colors Marathi

163971

   

4

Zee Talkies

122085

   

5

STAR Pravah

99731

   

Mah/ Goa (U+R) : NCCS All : 2+ Individuals

 

 Tamil

Sun TV, Star Vijay, Zee Tamil, KTV, Star Vijay Super secured first, second, third, fourth positions respectively. Star Vijay Super emerged as the new player in the market by replacing Sun Life in the and fifth position. Sun TV’s Naayagi and TFF- Aranmanai 2 stood at first and second positions among the top five programs’ list. Zee Tamil’s Sembaruthi bagged third position, followed by Kanmani and Kal Yana Veedu shows from Sun TV bagged fourth and fifth positions respectively.

Rank

Channel Name

Weekly Impressions (000s) sum

 

 

 

Week 23

   

1

Sun TV

748536

   

2

STAR Vijay

467771

   

3

Zee Tamil

383284

   

4

KTV

244255

   

5

STAR Vijay Super

110193

   

Tamil Nadu/ Puducherry (U+R) : NCCS All : 2+ Individuals

 

 

Telugu

Star Maa, Zee Telugu, ETV Telugu, Gemini TV retained their first, second, third and fourth positions respectively. Star Maa Movies emerged as the new player in this space at fifth position by replacing Zee Cinemalu. Star Maa’s Karthika Deepam, Mounaragam and Kotilamma stood at first, second and third positions respectively in the top five programs’ list. CMR shopping mall extra Jabardast show from ETV Telugu garnered fourth position, followed by Kathalo Rajakumari show from Star Maa in fifth position. 

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