BARC week 16: India TV climbs to top position in urban market

MUMBAI: India TV has dethroned Aaj Tak from its numero uno position from the Hindi news urban market of  Broadcast Audience Research Council’s (BARC) week 16 ratings for 2018. Republic TV, meanwhile, continued its leading streak. Aaj Tak topped the chart in the other two Hindi news markets apart from the urban market.

English news

Republic TV retained its pole position with 577 impressions (000s) sum compared with 553 impressions (000s) sum last week. Times Now is at the second spot with 505 impressions (000s) sum followed by India Today Television with 281 impressions (000s) sum as against 265 impressions (000s) sum in week 16 of 2018. CNN News18 is at fourth position with 201 impressions (000s) sum vis-a-vis 219 impressions (000s) sum last week.

NDTV 24x7 is at the fifth position with 174 impressions (000s) sum.

English business news

CNBC TV18 is at the top slot with 476 impressions (000s) sum as compared with 490 impressions (000s) sum last week, followed by ET Now with 178 impressions (000s) sum. BTVI and CNBC TV18 Prime HD were at third and fourth positions, respectively, with 49 impressions (000s) sum and 19 impressions (000s) sum.

Hindi news (U+R)

Aaj Tak leads the genre with 79464 impressions (000s) sum as against 94219 impressions (000s) sum. India TV climbed two slots to the second position with 78467 impressions (000s) sum.

Zee News was at the third position with 68913 impressions (000s) sum compared with 72530 impressions (000s) sum.

News18 India and ABP News were at the fourth and fifth positions after interchanging the positions with 68482 and 62540 impressions (000s) sum.

Hindi news rural

Aaj Tak topped the rural chart as well with 31222 impressions (000s) sum followed by News Nation with 30920 impressions (000s) sum. India TV was at the third position with 29789 impressions (000s) sum.

ABP News was at fourth position with 27574 impressions (000s) sum followed by Zee News at the fifth position with 27517 impressions (000s) sum. 

Hindi news urban

India TV jumped a slot to the top position with 48677 impressions (000s) sum followed by Aaj Tak with 48241 impressions (000s) sum. News18 India was at the third position with 43003 impressions (000s) sum.

Zee News and ABP News were at the fourth and fifth spots with 41396 impressions (000s) sum and 34966 impressions (000s) sum, respectively.

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