AXN enters English Ent Top 5, FYI TV18 Lifestyle hero

AXN enters English Ent Top 5, FYI TV18 Lifestyle hero

MUMBAI: FX channel dropped out of the Top 5 English Entertainment channels' list in BARC week 13 paving way for the entry of AXN. Players in the genre witnessed mixed ratings.

According to Broadcast Audience Research Council (BARC) India data, History TV18 dominated the Infotainment genre although there was a decrease in ratings. The other channels witnessed mixed ratings. 

FYI TV18 emerged on the top of Lifestyle space where players observed mixed ratings this week.

English Entertainment

Zee Cafe with increased ratings dominated the genre with 366 Impressions (‘000s) as compared to 340 Impressions (‘000s) last week.  Comedy Central bagged the second place with 219 Impressions (‘000s). Colors Infinity SD pocketed the third position with 210 Impressions (‘000s) whereas AXN and Star World respectively bagged fourth place and fifth rank with 166 Impressions (‘000s) and 165 Impressions (‘000s).

English Movies

Star Movies with low ratings dominated the genre with 2422 Impressions (‘000s) as compared to 3242 Impressions (‘000s) last week. Movies Now came at the second spot with 2422 Impressions (‘000s). Sony Pix with 2383 Impressions (‘000s) took the third position followed by HBO at the fourth and Movies Now 2 at the fifth positions respectively with 1692 Impressions (‘000s) and 1624 Impressions (‘000s).

Infotainment

History TV18 with a drop in ratings dominated the genre with 5762 Impressions (‘000s) as compared to 6060 Impressions (‘000s) last week. Discovery Channel and National Geographic Channel respectively took the second and third place with with 5300 Impressions (‘000s) and 3941 Impressions (‘000s). Animal Planet came at the fourth position with 3339 Impressions (‘000s) whereas Nat Geo Wild was at the fifth place with 2622 Impressions (‘000s).

Lifestyle 

FYI TV 18 with a hike in its ratings reigned in the genre with 1440 Impressions (‘000s) as compared to 923 Impressions (‘000s) last week. Living Foodz stood at the second spot with 1259 Impressions (‘000s) followed by Fox Life with 1220 Impressions (‘000s). Food Food with 808 Impressions (‘000s) and TLC with 645 Impressions (‘000s) bagged the fourth and fifth position, respectively.