ABP climbs, India TV & NDTV slip as entrenched leaders see ratings hike

MUMBAI: Times Now continued to be the leader of the English news genre with a decent hike in BARC India ratings week 17 and India Today Television climbed up to the second spot from the third position last week. 

In the English business news genre, CNBC TV maintained the top slot witnessing a good hike in ratings. In Hindi news (U+R), Aaj Tak continued to lead the genre across the market. ABP News jumped two spots in both Hindi news as well as Hindi news - Urban. CNBC Awaaz continued to dominate the genre with a hike in the rating.

English News

Times now continued to lead the genre with 767 Impressions (000s) sum followed by India Today Television and CNN News18. Both climbed up a spot each at second and third positions with 362 Impressions (000s) sum and 257 Impressions (000s) sum, respectively. NDTV 24x7 slipped to fourth position from its second slot in the previous week with 244 Impressions (000s) sum and BBC world news grabbed the fifth spot with a slight increase in the rating.

English Business news

CNBC TV retained the number one position with 696 Impressions (000s) sum as compared to last week’s 492 Impressions (000s) sum whereas ET Now with a fall in the ratings of 261 Impressions (000s) sum as compared to last week’s 414 Impressions (000s) sum grabbed the second position. 

NDTV Profit and NDTV Prime were at third position with 77 Impressions (000s) sum. BTVi was on the fourth spot with 19 Impressions (000s) sum and CNBC TV18 Prime HD stood at the fifth place with three  Impressions (000s) sum which was the same last week.

Hindi News

Aaj Tak, with a slight hike in the ratings, retained its number one position with 104644 Impressions (000s) sum in BARC week 17. ABP News regained its second position with a week's gap with 88038 Impressions (000s) sum from fourth in the last week. 

India TV and Zee News dropped a slot each with 87544 Impressions (000s) sum and 86124 Impressions (000s) sum, respectively. News18 India is at fifth position with 65101 Impressions (000s) sum.

Hindi Rural news

Aaj Tak, with a fall in its ratings, emerged the number one channel in the rural market with 44287 Impressions (000s) sum as compared to 45151 Impressions (000s) sum last week. India TV sat at the second spot with 37811 Impressions (000s) sum as ABP News was at the third slot with 36092 Impressions (000s) sum. Zee News and India TV, interchanged their slots in BARC week 17 respectively taking the fourth and fifth place with 34908 and 31301 Impressions (000s) sum.

Hindi Urban news

Aaj Tak, with a great hike in its viewership, emerged as the leader in the urban market with 60357 Impressions (000s) sum as compared to 53456 Impressions (000s) sum last week. ABP News climed to the second slot with 51945 Impressions (000s) sum from its fourth position last week with 42849 Impressions (000s) sum. Zee News and India TV slipped a slot each with 51215 Impressions (000s) sum and 49732 Impressions (000s) sum, respectively. News18 India took the fifth position with 38232 Impressions (000s).

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