Television

Pvt b'casters also to gain from new DTT model by Feb; Rs 320 cr budgeted

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2016/12/29/Supriya-Sahu.jpg?itok=SzKS_oFo

MUMBAI: Pubcaster Doordarshan is making strategic plans to expand its digital terrestrial transmission (DTT) service across India. The public broadcaster, which runs the service in 16 cities at present, will be expanding it to three more cities by March 2017. Plans are afoot to further expand DTT to 44 additional cities in two years. The pubcaster will invest around Rs 320 crore to achieve its targets by 2018.

Doordarshan has, for this purpose, also tied up with Indian Institute of Management - Ahmedabad (IIMA) to develop a relevant business model for the platform which it expects will be drafted by February 2017.

The DTT service is an internet-free distribution service, through which consumers are able to receive television channels on the move or at home through television sets, tablets and smartphones with the use of a unique dongle and a DD application.

Doordarshan director-general Supriya Sahu said that the business model would be ready by February. As reported by indiantelevision.com earlier, they might, Sahu added, share the capacity by auctioning channel slots to the private broadcasters, which could be a game-changer for the industry.

As reported by indiantelevision.com earlier, a consultation paper on Digital Terrestrial Transmission by the Telecom Regulatory Authority of India has been pending finalisation. Meantime, Doordarshan on 23 December held a workshop with stakeholders to explore the potential of DTT services. Experts from the Indian Institute of Management Ahmedabad, various stakeholders including Content providers, private broadcasters, receiver manufactures, and officers at Doordarshan participated.

DD, which presently has the exclusive domain over terrestrial broadcasting, ranks amongst the world?s largest terrestrial television networks. It has a network of 1412 analog transmitters that provide TV services through two national channels namely, DD National and DD News. In addition to this, the network also broadcast several regional TV channels over the terrestrial network in a time sharing mode to meet the local and regional needs of people in different parts of the country. All TV channels provided by DD are free-to-air.

In its paper, TRAI had asked whether DTT broadcasting should be opened for participation by the private players, and which model or a combination thereof for DTT will be most suitable in Indian context.

Also read

http://www.indiantelevision.com/regulators/trai/dtt-could-be-thrown-open...

http://www.indiantelevision.com/regulators/trai/dds-digital-terrestrial-...

http://www.indiantelevision.com/regulators/trai/trai-extends-time-for-vi...

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/17/bb.jpg?itok=zY4XZsFs
Prepare for three months of fireworks as COLORS SUPER premieres Bigg Boss Kannada – Season 6

Television viewing has never been the same, since the introduction of reality programming kingpin

Television TV Channels Regional
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/17/kaal.jpg?itok=UqtRUxIk
Star Bharat brings Kaal Bhairav Rahasya 2 with a new mystery

India has had age old history associated with myths legends folklore and one of the biggest myth has been that of the curses.

Television TV Channels GECs
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/17/cnbc.jpg?itok=EokyIsrZ
Industry Honchos Uday Kotak, Rajnish Kumar and Kalpana Morparia come together to identify the winners of IBLA 2019

CNBC-TV18’s most-awaited marquee property, The India Business Leaders Awards will be conducting a jury meet along with an informative and insightful panel discussion on Today at Trident BKC, Mumbai, 2:30 pm.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/17/news.jpg?itok=DMl2reiu
News18 India Unveils Two New Shows- “Ye Desh Hai Humara” and “Akhada”

Ahead of the upcoming assembly elections in 5 states including MP & Rajasthan and general elections next year

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/17/allu.jpg?itok=B2FEfPB4
Zee Telugu Announces World Television Premiere of Allu Arjun starrer Naa Peru Surya

Filling this weekend with patriotism, action and drama, Zee Telugu is here with a world television premiere movie of a young man discovering himself while finding the right balance between serving his country and overcoming the hurdles thrown at him due to the power struggles in place.

Television TV Channels Regional
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/10/btvi.jpg?itok=VtXL2F1Y
BTVI endeavors to increase financial literacy across India through Money Mantra

Business Television India (BTVI), India’s Premier English Business News Channel, introduces a multicity initiative - Money Mantra which is an effort to expand the financial awareness and literacy by bringing together, personal financial experts and mutual fund experts close to the common man and...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/17/tv.jpg?itok=_ddlDW6X
Rural markets drive Hindi GEC FTA channels

Hindi GECs or general entertainment channels draw some of the largest eyeballs across India. “My aim is to get that extra tear from the housewife’s eyes during primetime. I want to keep her riveted to my programmes, to my channel,” the head of a cluster of channels in South India once said.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/17/ajay.jpg?itok=yWbCSo3N
Sony Marathi banks on fiction to be market leader

Regional is the hot new space for broadcasters and they have taken big bets on vernacular languages to garner higher ratings. Sony Pictures Network India (SPNI), which already has its presence in the Bengali space, saw the potential in Marathi market and made a move to launch its channel on 19...

Television TV Channels Regional
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/17/zeemedia.jpg?itok=4gQKyVW9
Zee Media gets permission for 4 regional news channels

After a long tenure of being strict in awarding channel licenses, the Ministry of Information and Broadcasting (MIB) has finally become lenient. In the month of September, eight new channels received licenses while none saw their licenses cancelled as on 30 September 2018.

Television TV Channels News Broadcasting

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories