Sports lead Google searches in India; Sindhu most searched

MUMBAI: Sports stood at the podium in terms of searches in India, according to a survey released by the US based-search engine. While PV Sindhu made a lot of inroads into people's hearts with her heroics at Rio Olympics, Sultan and MS Dhoni - The Untold Story were both the among the highest grossing movies in 2016.

Based on different forms of sports, MS Dhoni made Sushant Singh Rajput and Disha Patani household names in the second half of the year while Sultan ruled the roost in terms of earnings.

According to a report released by Google Analytics, Sports was the leading property in terms of searches in India in 2016. Rio Olympics was the most trending item in India, with Pokemon Go standing second. The Olympics was also No. 1 on the list of most-searched news events.

Amongst personalities, Indian Olympic silver medallist PV Sindhu has been the second most searched personality in India, also being the most-searched Indian personality. The badminton ace was beaten by controversial US President Donald Trump, who led the personalities chart. Athlete Dipa Karmakar, MS Dhoni actress Disha Patani and Wrestler Sakshi Malik also feature in the top 10, giving sports the bragging rights over other genres.

Looking at the most searched Bollywood male celebrities, MS Dhoni actor Sushant Singh Rajput was the top trending star of 2016. Disha Patani heads that list in the female category, featuring in the same movie. In the movies category, Sultan, a film based on wrestling, was searched the most number of times in India. US Elections was the most searched news event after Rio Olympics, garnering great attention.

Indian Premier League 2016 and Euro 2016 also feature on the list of the most trending searches, with the football tournament standing at the third spot and IPL getting the sixth spot on the list. It is quite clear that for Indian audiences, Sports has been the most searched beat against other genres and the industry can always capitalise on that front.

Latest Reads
Pro Wrestling League rallies on North India viewership

MUMBAI: The third edition of the Pro Wrestling League (PWL) proved to be a hit among the younger viewers while attracting audiences of all age groups. Moreover, 77 per cent of the viewership came from North India for the season.

Television TV Channels Sports
Catch the Superr Heropanti of bandbudh aur budbak only on Discovery Kids

Discovery Kids, the leading animation channel from Discovery Communications India, has launched its new series Bandbudh aur Budbak from 12th February. The show follows the fun school life adventures of two best friends, Badrinath and Buddhadeb who often land in trouble because of their antics but...

Television TV Channels Kids
Debates continue to reap rewards for Eng news channels on prime time

Prime-time shows on Indian English news channels have struggled to budge from their reliance on the debate format. In spite of access to new technologies, the content of the programming during the slot has largely remained the same. Even the allure of virtual reality (VR) and the latest production...

Television TV Channels News Broadcasting
Celebrate the month of love with Dil Beats - a show curated by 'Sanam' on MTV Beats

February is shaping up to be an exciting month for the viewers of MTV Beats – the 24x7 Hindi Music TV channel with a new show line up of specially curated concepts, will be all about love and romance. Bringing alive its promise of providing an intense musical indulgence, MTV Beats brings the...

Television TV Channels Music and Youth
Renault MTV Roadies Xtreme powered by OPPO co-powered by ID Shoes & Durex ups its ante with marquee sponsors for its milestone season

Having garnered an overwhelming response and appreciation year-on-year for fifteen long years, cult reality show, Roadies is back with its all new season, Roadies Xtreme.

Television TV Channels Music and Youth
Sun TV, Star Maa only non-Hindi players in across genre list

BENGALURU: The Sun TV Network’s flagship Tamil GEC Sun TV and Star India’s flagship Telugu GEC Star Maa were the only non-Hindi channels among Broadcast Audience Research Council's (BARC) weekly list of top 10 channels across genre all India (U+R): 2+ Individuals for week 6 of 2018 (Saturday, 3...

Television TV Channels Viewership
Higher taxes fail to dampen demand for Indian soaps in Sri Lanka

MUMBAI: In spite of stringent levies on imported content, the popularity of Indian shows is seeing an upward trend in the Sri Lankan market. Indian soaps have resonated well with audiences in the island nation, courtesy the flashier nature of the content in contrast to the rural and simple...

Television TV Channels GECs
BTVI’s Financial Planner engages with audience on personal wealth creation

BTVI, India’s premiere English business news channel hosted the on-ground event ‘Financial Planner’ in Pune and Mumbai. The channel has introduced this on-ground interactive opportunity for its viewers where a financial expert helps them build a solid financial future.

Television TV Channels News Broadcasting
Ex-Times Now Anchor Shaheen Dawood joins iRealities as 'Lead Content Producer'

Former Times Now entertainment anchor Shaheen Dawood is now heading a large animation team at iRealities, one of the primeval and leading content production and marketing solutions company in Mumbai.

Television TV Channels News Broadcasting

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories