MUMBAI: Interest in global superstar Katy Perry skyrocketed across numerous platforms during and after her headline performance at the Super Bowl XLIX halftime show.

Seen on NBC by 118.5 million viewers, it was the most-watched Super Bowl halftime show ever. It earned a 48.2/72 household rating, making it the highest-rated halftime show in history.

Super Bowl XLIX was the most-watched television program in US history and the highest-rated Super Bowl in 30 seasons. It was also the most - Tweeted Super Bowl ever – and Perry generated more than three million Tweets during halftime. She was getting nearly 300,000 Tweets Per Minute (TPM) as her performance drew to a close with “Firework.”

“Firework” was the Top Shazamed moment of the game overall (including the halftime show). Rolling Stone noted, “It was a natural choice for her closing number, and a fitting way to end a performance in which she inspired with both her theatricality and her endurance.”