HomeShop18-Shop CJ merger begins to take effect

MUMBAI: When two companies decide to come together, the ramifications are felt by all concerned: internally by employees and externally by vendors and partners. That is exactly what is happening at the Network18-owned teleshopping major HomeShop18 and the previously Providence Equity-CJO Shopping-owned Shop CJ Network. The former had announced that it was acquiring a 76 per cent stake in the latter last month. Since then, the process of integration has been on to derive the benefits of the fusion.

For starters, CJ Home Shopping’s offices and studios in Mumbai are being shut down. CEO Dhruva Chandrie, who was given the option to shift to Noida, where Home Shop18 has its offices, has decided to part ways, with the caveat that should the new entity need him in Mumbai he was up for it. Former Skechers boss Sanjeev Agarwal, who has been heading Home Shop18 since 2015, will function as the interim CEO of the merged outfit.

According to sources close to the group, Chandrie is not the only one who has taken the option to discontinue. Several other employees too have decided the same. “Many executives have their families in Mumbai. Relocation is not easy so they decide to quit. Those who can are shifting to the capital,” says a source.

Sources indicate that it is the Mukesh Ambani-owned Reliance group, which is driving the agenda for the two home shopping ventures.

Sources indicate that the final details of the acquisition of Shop CJ by the megacorp will be out within the next week to a fortnight. Questions that arise are: will Reliance take on all the liabilities should the South Korean home shopping major abstain from doing so as it is only a 26 per cent owner? Or will it honour the liabilities in an equitable manner?

Employees refused to open up about any developments within HomeShop18 or Shop CJ Network. Chandrie could not be reached, despite efforts by to do so. Neither was Sanjeev Agarwal reachable.

For Reliance, the synergies are immense. The group has a presence in Reliance Retail and buying over the mobile, internet and television home shopping major gives HomeShop18 scale like no other home shopping channel has in India. Apart from the brick and mortar stores, it boasts of many additional outlets – online, mobile and now TV - where it can bring in economies of scale. The Reliance group has also shown that it knows how to handle media and entertainment; allow professionals to run the firms you acquire and give broad directions only. Hence, its two to three year old acquisition Viacom18 has only been going from strength to strength.

In the case of the Home Shop18-Shop CJ Network (both of which have been doing relatively poor on financials) merger, the tremors are being felt. Hopefully, when these ease, we will get to see a streamlined healthy beast.

Latest Reads
Disney to buy 21st Century Fox assets for $52.4 billion

The Walt Disney Co has set up a $52.4 billion, all-stock deal to acquire 20th Century Fox and other entertainment and sports assets from Rupert Murdoch’s empire.

Television TV Channels Movie Channels
MOVIES NOW brings #StopDreamingAndStartWinning with 100 Mania Season 5 for its viewers

Movies Now, India’s english movie channel, rings in the festive season with its property ‘100 Mania’, beginning Friday, 15 December at 9pm. In its 5th season, the channel has curated a line-up of some of the biggest Hollywood blockbusters like Furious 7, Jurassic World, Disney’s The Jungle Book,...

Television TV Channels English Entertainment
SPN India to telecast Real Madrid vs Barcelona at 4:30 pm

Less than two weeks to Christmas and Sony Pictures Sports Network (SPSN) launches its “Christmas Comes Early” campaign as a build-up to the biggest football clash of the year, El Clasico.

Television TV Channels Sports
PEN to launch Hindi music channel Dream TV

MUMBAI: Despite the glut of pure-play Hindi music channels on television today, Popular Entertainment Network (PEN) is adding one more to the fray. The new channel, called Dream TV, will provide 24-hour programming.

Television TV Channels Music and Youth
RTL Group restructures top management

MUMBAI: There’s change at the top at RTL Group–which owns Fremantle Media and operates a clutch of 61 TV channels–including RTL CBS and RTL CBS Extreme–and 30 radio stations in Europe. At his own behest, Guillaume de Posch will step down as co-CEO of RTL Group, effective 1 January 2018. He will...

Television TV Channels People
Disney expected to announce 21 CF buyout tomorrow: media reports

The Mouse House is closing in on the Fox. Media reports have emerged that Disney’s bid to acquire the Murdoch-owned 21st Century Fox (21 CF Fox) group’s entertainment assets is near closure. The price being talked about is anywhere between $60 billion and $68 billion and an announcement is...

Television TV Channels News Broadcasting
World television premiere of Maragadha Naanayam on Zee Tamil

Zee Tamil announced the world television premiere of critically acclaimed Maragadha Naanayam – the fantasy-comedy-thriller film that features Aadhi Pinisetty and Nikki Galrani on Sunday, 17 December at 4:00 PM only on Zee Tamil. Written and directed by ARK Saravan, the movie is a perfect blend of...

Television TV Channels Regional
Republic TV to track real-time data for Gujarat elections

MUMBAI: Republic TV has partnered data-science company Gramener to track real-time data, along with analysis, during the Gujarat elections. According to a release sent by Republic TV, “Gramener will help enhance the visual look both on-air and on Republic’s digital platforms to present the data in...

Television TV Channels News Broadcasting
Nakul Chopra is new BARC chairman

MUMBAI: Nakul Chopra, currently president of Advertising Agencies Association of India (AAAI) and senior advisor of Publicis Communications, has been elected as the next chairman of BARC India. Chopra succeeds Viacom18 group CEO Sudhanshu Vats, who has completed his one-year tenure as chairman.

Television TV Channels Viewership

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories