Samaya TV appoints Fourth Dimension to handle its national media ad sales operations

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By indiantelevision.com Team Posted on : 01 Jul 2014 01:57 pm

MUMBAI: Samaya TV was launched on 20 June 2010  and the positioning line for the channel is Naija Suddigaagi which stands for real and true news. Within a year of launch Samaya TV reached a wider viewer-ship making it the second most viewed newschannel in Karnataka after TV9.
 
Currently the channel is also available online through live stream and can be viewed by Kanada Diasporas across theglobe. It’s a free to Air Channel and is available across most of the DTH network and cable network across India.
 
Samaya TV has appointed Fourth Dimension as their national media sales partner , this collaboration will enable them to reach out to advertisers across India through the strong sales network which has been built by Fourth Dimension over last 3 years of Operations in India.
 
Fourth Dimension Media Solutions CEO Shankar B adds, "We are confident about this development and hope this benefits advertisers/clients who have a big appetite for Karnataka as a region”
 
Fourth Dimension currently also handles Puthiya Thalamurai the no.1 Tamil News Channel apart from the fastest growing GEC in the state "Puthuyugham" and the only English Radio Station – Chennai Live 104.8FM.
 
Samaya TV business head G V Krishnamurthy adds “ Fourth Dimension has been a successful media outsourcing firm which helped channels like Puthiya Thalamurai build major market share in Tamil Nadu among advertisers and I am sure they will bring in the same expertise to fuel ourgrowth too…”
 
G V Krishnamurthy (fondly known as GVK) was previously with Sun TV Network handling Gemini TV and group channels portfolio, he was solely responsible for their business revenue growth in the Telugu Space. He also brings with him over 20 years of experience in sales and marketing operations entailing business development, programming and brand management in the media industry

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