Television

Zindagi appoints Star Plus’ Bharti Sharma as programming head

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MUMBAI: It was in June 2014, when Zee Entertainment Enterprises Limited (Zeel) launched a channel nationally, christened Zindagi, for progressive mindset and people who do not have a language barrier. With the best of content from across the border, the network had appointed a separate team for the channel.

The first change in the team happened with the exit of the network’s marketing head for national channels Akash Chawla quitting and moving to Essel Vision Productions as business head. The team is further set for a change.

Now it is learnt from a highly placed source that Vanita Jain, who wears the hat of the programming head, has already resigned from the post and relinquished her position last week. The channel has roped in former Star Plus associate creative producer Bharti Sharma in place of Jain.

Sources tell Indiantelevision.com that Sharma has already joined Zindagi on 9 February, 2015 and will report to the channel’s business head Priyanka Datta.

Sharma was part of the programming fiction team at Star and used to report to Star Plus’ fiction programming head Danish Khan. She was involved creatively in projects like Mahabharat. Her last day at Star was on 6 February, 2015.

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