Television

Akash Chawla bids adieu to ZEEL after 12 years

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MUMBAI: Zee Entertainment Enterprises company Zee Studio's executive vice-president - films, and business head Akash Chawla has resigned after a long stint of 12 years.

A source close to the network confirmed the news to Indiantelevision.com. In May last year, ZEEL elevated Chawla along with Deepak Rajadhyaksha for key roles in Zee TV to drive the organisational goals.

In addition to his portfolio as Essel Vision Productions Limited and Zee Studio's business head, he was given the additional charge as the business head of Zee TV.

In his earlier broadcasting stint, Chawla successfully spearheaded the marketing function for the flagship and national channels like Zee TV, Zee Cinema and Zee Classic. He also played a pivotal role in the launch of channels such as &pictures, Zee Anmol and Zindagi.

Chawla joined ZEEL in 2005 as Zee TV brand head where he was in charge of brand strategy and building the brand to be No. 1 in market share and strong in brand equity. Prior to Zee, he worked with TAM as the marketing manager. As a part of the TAM S-Group, he had the responsibility to maximise non-TRP revenue from Mumbai and Delhi.

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