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Abhishek Maheshwari takes charge of Disney Media, Subramaniam quits

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MUMBAI: Vijay Subramaniam has called it a day at Disney India as the vice-president for Media Networks. He has decided to pursue other career interests.

Abhishek Maheshwari, who is currently serving as the vice-president and head of the consumer products, Interactive & Corporate Strategy for Disney India, will take charge of Disney Media Networks. He will lead the new strategic initiatives to prepare the Media Networks business for the new digital world.

Maheshwari will also continue to lead the Interactive business.

Sanjeet Mehta has been promoted as the head of Disney Consumer Products (DCP) and will be responsible for the licensing and retail businesses.

Subramaniam was in charge of a bouquet of eight channels across three segments, youth – bindass and bindass Play, movies - UTV Movies and UTV Action and Kids - Disney Channel India, Disney XD India, Disney Junior India and Hungama TV.

As the vice-president for Media Networks, he led the unique media solutions division called the Disney Media Plus that offers commercial opportunities generated by the Disney universe in India in addition to creating specialized properties under the bindass brand.

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