Television

News18 India launches Aaj Ka No.1 campaign - asserts its leadership in Prime-time

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2018/07/06/news18.jpg?itok=-zc27J8t

MUMBAI: News18 India, Network18?s general Hindi News channels, has in recent time witnessed unprecedented growth. The channel has emerged as the No. 1 channel in the Hindi News genre in the key prime time band ? 7-11pm -in Urban India. Starting with Aar Paar at 7pm a fiery debate anchored by Amish Devgan, Hum Toh Poochnge a substantive discussion on the day?s top story at 8pm anchored by Sumit Awasthi and a fast paced & sharp news bulletin with Kishore Ajwani at 9 pm ? Sau Baat ki ek Baat, the channel has a power packed line-up of shows which has allowed it to create a niche for itself amongst Hindi News audiences.

The Aaj Ka No.1 campaign intends to celebrate the channel?s success in a highly cluttered category with over a dozen channels vying for eyeballs. It directly takes on the competition and asserts that News18 India has altered the pecking order in the category. The 360 degree campaign which will run across various media including TV, print, social and trade media will clearly seek to project that the momentum in the genre is now with News18 India ? the Aaj ka No. 1. The campaign will use a visual device & treatment that is meant to ensure high recall and share of buzz for the same.

Commenting on the campaign Network18, Group Brand Advisor, Rahul Kansal said ?News 18 India has grown steadily in the past few months, to emerge as urban India?s leading Hindi News channel in prime-time. We have a line-up of strong anchors who take up issues in a purposeful way with a desire to shed light, not just create sound, (as seems to have become the norm).?

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/13/uday.jpg?itok=JWjW_ZUg
Disney hoicks Uday Shankar to top job at Fox-Disney combined unit for APAC

MUMBAI - As part of the integration planning for the pending acquisition of Twenty-First Century Fox, Inc. (“21st Century Fox”-NASDAQ: FOXA, FOX), the Direct-to-Consumer & International (DTCI) segment of The Walt Disney Company (NYSE: DIS) today announced plans for the strategic alignment of...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/13/golf.jpg?itok=t1xZuWYj
Discovery strikes agreement with European Tour to expand GOLFTV portfolio and establish the ‘digital home of golf

Discovery and the European Tour have announced a new partnership that will see GOLFTV continue to expand its portfolio and move towards becoming the established ‘digital home of golf’ for fans around the world.

Television TV Channels Factual @ Discovery
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/13/cnn.jpg?itok=IIZst38X
TURNER’S KIDS AND NEWS CHANNELS WIN BIG AT INAUGURAL ASIAN ACADEMY CREATIVE AWARDS

CNN and Cartoon Network won eight honours – also known as “Goddess of Creativity” wins – at the Asian Academy Creative Awards on December 6, the region's version of the International Emmy Awards.

Television TV Channels Kids
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/13/history.jpg?itok=B9C8evmw
Uncover the enthralling journey of the most notorious drug lord on HISTORY TV18 HD’s ‘The Rise & Fall of Pablo Escobar’

Pablo Escobar’s belief that “Life is full of surprises, some good, some not so good.” forms the basis for a thrillingbiography of the world’s most infamous drug lord.

Television TV Channels Factual @ Discovery
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/13/fest.jpg?itok=5V_pyoi4
Mumbai, Gear Up For DreamHack - The World’s Largest Gaming Festival

Starting 21st December, get ready to experience the world’s largest gaming festival – DreamHack, right here in Mumbai

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/13/dicsovery.jpg?itok=ZYY7lByI
DISCOVERY channel to premiere ‘Extreme Jobs with Tim Kennedy’ from 17th December

Discovery Channel to premiere no holds barred series EXTREME JOBS WITH TIM KENNEDY hosted by Special Forces Sniper and fearless Green Beret, Tim Kennedy.

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/13/EPIC.jpg?itok=i91JRmMd
EPIC To End The Year On A Special Note

India’s leading Hindi infotainment channel continues to strengthen its position in the infotainment genre through innovative and engaging programming. EPIC Channel is bringing two new special shows – a war documentary ‘Sentinels of the Snow’ by Maj. Gen. G.D. Bakshi and a glimpse into the lives of...

Television TV Channels Factual @ Discovery
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/13/VBS_18.jpg?itok=QUi27pWH
TV still has headroom for monetising from underpenetrated areas

With the advent of OTT platforms, technological disruptions and change in content consumption trends, traditional linear TV has been facing a difficult time. Moreover, demonetisation and inclusion of GST also came as additional challenges in the recent past, with effects that lingered for long,...

Television TV Channels GECs
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/12/news.jpg?itok=U8axkKyv
Times Network sets India’s $5 Trillion growth agenda through the 5thedition of ‘India Economic Conclave 2018’: Day 1

Times Network, a part of India’s largest media conglomerate, The Times Group, commenced its signature event, India Economic Conclave 2018 in its 5th edition in Mumbai today.

Television TV Channels News Broadcasting

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories