Television

How Republic TV is spreading its wings through media partnerships

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2017/06/08/Untitled-1_0.jpg?itok=wSRN0L1k

MUMBAI: Republic TV has been hitting the headlines for its provocative stories ever since its launch and because of its attitude of taking the fight to the enemy camp, no matter how much muscle they may have.  The latest battle that has burst out is that of landing pages on distribution platforms such as DTH and cable TV operators being hijacked by older rivals for promotional feeds.

But, not many know that the Arnab Goswami-helmed news channels has roped in a roster of partners with the aim of beefing up the channel’s news gathering reach. Memorandums of understanding have been signed with more than 20 media outlets, with partnership arrangements  in place with another 10.

The media outlets which have got into bed with Republic TV include: Business World, OTV, Sambad, News Live, Niyomiya Barta, North East Live, Punjab Kesari, Aajkaal, S Newz, Dainik Bhaskar, Nirmana News, Kashmir Monitor, Lokmat, Vikatan TV, Polimer, Asianetnews.tv, Asianet News, Kannada Prabha, Suvarna News, News Mobile.in; across India and the community partners include tripoto.com, RSJ, LBB.in, yourstory.com, digit.in and AutoX.

Says Republic TV editor Niranjan Narayanaswamy: “This is a first of sorts.  No other news channel has had such, and so many  tie-ups.”

For Republic TV, which has 20 news bureaus, 10 DSNG vans and 50 news backpacks, the partnerships, says CEO Vikas Khanchandani, provide it “access into the district, local and regional areas adding to the capability of the networks’seamless exchange of news from the regional and local partners.”

And that’s where the crux lies: the partnerships are in the form of editorial exchange. Republic TV editors and the partners’ teams continuously share news developments with each other, both, on national and regional levels. Editorial meets are held at least thrice a day to decide on stories that need highlighting and following up.

Filters, and verification checks are applied by Republic TV editors to every one of the news breaks before they make their way on air. Each news story is credited to the source partner and even its logo is aired on the TV channel, along with the story. “There is no commercial exchange,” says Khanchandani. “They can also dip into our resources.”

The idea to forge alliances popped up in Arnab’s crafty news brain, he reveals. “The experience he had gathered while working with the Times made him realise that a structure like that was essential for his channel to  be able to get news reports from the grassroots levels,” he explains.

He points out to how these partnerships have helped, effectively referring especially to the news reportage by Republic TV on the raids that the National Investigation Agency carried  out in Kashmir following reports of alleged funding received by separatist groups for carrying out subversive activities in the Valley. “Other channels were sleeping, and we carried the story around at 5 am IST. We had a team five  to six  reporters, and we had gone to 14 locations which were raided,” says Narayanaswamy. “This was only possible because of our partners, and timely inputs from them which helped us strategically.”

He discloses further partnership conversations are under way with four or five international news outlets and many more domestic media outlets are knocking on the company’s doors for alliances as they believe in the brand of Arnab Goswami, and what the channel brings to the table.

“Russia Today, Sri Lanka’s Maharaja TV and Facebook are some of the international deals already in place,” he says.

Khanchandani explains that the tieups are long term in nature, and will continue even as Republic TV expands its news stringers and its bureau presence all over India.

And, many of the partners came out in full strength when Republic TV shouted its viewership dominance of the English news channel genre within the first week of its launch. “It was quite interesting to see all the corporate executives and media owners patting team Arnab on its back for breaking out into the top slot on television,” says a media observer. “This further lent credibility to what he had been talking about for so long.”

Also Read :

Arnab to start 'original VR journalism' on Republic World

Republic TV insists it's FTA, DTH platforms to charge subscribers for viewing?

Republic TV has 51.9% viewership in debut  week: BARC gives data to paid subs despite NBA's request

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/23/bbc.jpg?itok=9DZqDrRf
BBC News invests in VR documentary series

Hotly tipped as one of the digital trends to look out for in 2018, virtual reality (VR) has made significant steps towards becoming a more integrated offering from BBC News. The BBC is investing in bringing its award-winning journalism to audiences seeking new experiences by launching a VR...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/23/u-cypher.jpg?itok=2BlC65s-
U Cypher with MTV: a stunnig finale concludes with team yakshas taking the inaugural season's title

Boosting the E-Sports scene in India, the intense, gruelling 34-day U Cypher championship finally ended with team Yakshas bagging top honours. They defeated the Sherdils in a thrilling match that went into overtime

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/23/phero.jpg?itok=fVblOXVn
Sony SAB launches Saat Phero Ki Hera Pherie

‘Men are from Mars and Women are from Venus’ is not just a famous book title but has become a catchphrase which truly illustrates the behavioral differences between men and women. The two genders can be poles apart in the way they think or emote. Sony SAB’s new show Saat Phero Ki Hera Pherie...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/23/Untitled-1.jpg?itok=-HY_PRCd
Crime reality shows maybe doing more harm than good

The darker genres of storytelling such as thriller, crime and horror have hooked viewers for years. Though at times gory, viewers gulp down crime stories if they are crafted with an element of fun. But a rise in criminals imitating scenes from shows has led people to blame both Bollywood and TV...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/23/chrome.jpg?itok=TMMjv7Nc
Chrome DM bags election count and analysis forthe upcoming elections in Meghalaya,Tripura, Nagaland

Chrome Data Analytics and Media – India’s largest primary research and data analytics company – has bagged the tender for covering and analysing the counting of polls in the North-Eastern states of Meghalaya, Tripura and Nagaland for the Doordarshan channel. This marks the foray of the company in...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/23/reham.jpg?itok=3Ylaggn7
Communication of Reham Khan's exclusive interview with WION

Imran khan's ex-wife has spoken exclusively to WION on his recent remarriage. Reham Khan who was Imran Khan's second wife, told WION from her home in London that 'Imran Khan's latest marriage is a political misadventure, those who seek power need to make good judgements'. Imran khan tied the knot...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/23/Girona.jpg?itok=6tQcRCA4
New local rivalry comes to La Liga as Girona debut at Camp Nou

History will be made Sunday afternoon as Girona visit neighbours Barcelona for the first playing of a new Catalan derby – while the LaLiga weekend also sees potentially exciting clashes in the battle for European qualification places and against relegation.

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/23/budbak.jpg?itok=lreKH4Cv
Bandbudh aur Budbak helps catapult Discovery Kids ratings by 112%

Discovery Kids’ new show Bandbudh aur Budbak has helped in propelling the TV ratings of the channel to a historic high in the country. Discovery Kids garnered 17,479 GTVTs* for week 7 as per BARC (Age group 2-14

Television TV Channels Kids
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/22/mnx.jpg?itok=IFsOhyA_
Binge on your favourite movies with 'Anthology Weekends' on MNX

Mumbai: When it comes to movies, we all have our favourites we love to binge watch! Offering its viewers their favorite movie franchise, MNX, the new age Hollywood channel for Young India from Times Network, presents a series of cult classics titled ‘Anthology Weekends’, every weekend, until March...

Television TV Channels English Entertainment

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories