Television

BBC using WhatsApp and WeChat at Indian elections

MUMBAI: The BBC is taking to instant messaging to hear what voters across India think as they go to the polls.  ‘BBC News India’ accounts are being launched today, on instant messaging platforms WhatsApp and WeChat giving Indian audiences of BBC World News, bbc.com and BBC World Service unprecedented coverage of the Indian election campaign.



 

‘BBC News India’ will receive user generated content directly from Indian voters whilst also distributing the best of BBC coverage of the election including videos, special graphics and interview clips. This will provide people with top analysis of the election and also go behind the headlines to tell the personal stories that reveal what’s really at stake.  



 

On the launch of ‘BBC News India’ Trushar Barot, Assistant Editor for the Social Media Hub at BBC News, said: “Instant messaging apps have had phenomenal user growth in the past year. We know that hundreds of millions of people are using these platforms to stay connected, but increasingly also to share news stories, pictures and videos. This has been particularly evident with the Indian election campaign, so it’s the perfect news event to pilot our use of these apps. We’ll be using these accounts to encourage Indian voters – and those from around the world with an interest in Indian politics – to share their key issues, questions and experiences of the election campaign. We’ll also be sharing with them the best of our content from inside these platforms”.

 



The launch of ‘BBC News India’ will complement a host of election dedicated content going out throughout April and May across BBC World News and BBC.com with the focus on providing audiences in India and around the world with top analysis and the latest developments as the campaign progresses. Access to news stories will now be made even easier for Indian audiences with the launch of the India edition of BBC.com on mobile. The edition will also give people access to news headlines from the BBC World Service’s Hindi and Tamil websites, bbchindi.com and bbctamil.com.



 

And with social media increasing in popularity the BBC Trending team will also be reporting from India on what’s popular and why (@BBCtrending).



 

Users can connect to the BBC News India WhatsApp account by sending a message to it after adding this number on their phone’s contacts: +919650801273



 

Users can connect to BBC News India on WeChat by searching for the ID ‘BBCNewsIndia’ inside the app and clicking ‘Follow’.

 

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/26/Prannoy%20Roy.jpg?itok=O75DOjIQ
NDTV 24 x7 expands its presence in Singapore

New Delhi Television Limited (NDTV) on 26 September announced the launch of its flagship channel, 'NDTV 24x7', on Singtel in Singapore.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/26/Untitled-1_26.jpg?itok=crzL0Kg-
Chrome week 38: English movies genre tops chart with 4.8 % OTS

The English movies genre emerged as the gainer in Chrome’s opportunity to see (OTS) analysis in six metros by registering an increase of 4.8 per cent. Movies Now was the leader with 49.6 per cent OTS in week 38.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/25/ipl800x800.jpg?itok=avJ0Q0ML
BCCI’s cricket media rights bonanza

MUMBAI: The Board of Control for Cricket in India (BCCI) has forecast that it is going to take home a whopping 60 per cent plus more media rights income from cricket in the financial year 2016-2017. The figure it has kept in its sights is Rs 1036.80 crore. In 2015-16, it had budgeted a figure of Rs...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/24/Untitled-1.jpg?itok=uUuTMLCE
Uri reaction: Zee considers dropping Pak shows from Zindagi

It makes sense, nationalism-wise. But, does it make sense, business-wise? An unexpected yet ideal tweet by media baron Subhash Chandra has catalysed a hot debate whether film actors from a hostile country should be allowed to earn millions working in the Indian film industry. His tweet follows in...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/24/non-%20tv.jpg?itok=UVXFUvEj
Non-news temporary uplinking approvals in 15 days

NEW DELHI: Applications from all non-news (general entertainment) television companies for temporary uplinking permission from the Government should be made at least 15 days prior to the scheduled events.

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/23/Untitled-1_33.jpg?itok=XD1Juft_
DD allocates Rs 4.5 lakh for handloom programmes

Six kendras of Doordarshan will receive a total amount of Rs 4.5 lakh for telecast of programmes relating to National Handloom Day celebrated by the Textiles Ministry last month. The decision to reimburse the six stations for varying amounts was taken yesterday (22 September 2016).

Television TV Channels Terrestrial
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/22/Untitled-1_38.jpg?itok=ZbBkHH8h
Star Gold to air Dishoom on 25 Sept

Star Gold announces the World Television Premiere of one of the biggest hits of the year - Dishoom starring Varun Dhawan, John Abraham, and Jacqueline Fernandes, directed by Rohit Dhawan.

Television TV Channels Movie Channels
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/22/Untitled-1_37.jpg?itok=BPSmaShG
DD media partner of Ziro Festival

Doordarshan is the media partner of the Ziro Festival of Music (ZFM) commencing today at the remote Ziro valley of Arunachal Pradesh.

Television TV Channels Terrestrial
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/22/BARC_1.jpg?itok=tIWSy6so
Comedy Central, Movies Now, Discovery, Living Foodz ruled in BARC week 37

The English entertainment genre was dominated by Comedy Central whereas Movie Now retained the top position in the English movies’ genre. According to the week 37 ratings data of Broadcast Audience Research Data (BARC) India, Discovery Channel continued to rule the infotainment space. Living Foodz...

Television TV Channels Viewership

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories