Aaj Tak, India’s most trusted Channel presents the icon of trust & truth - Gandhi

MUMBAI: Aaj Tak, the nation’s No. 1 News Channel launches a unique series – ‘Satyagraha - 2014’ that draws inspiration from the Father of the Nation – Mahatma Gandhi.  With the upcoming elections and the people’s verdict around the corner, claims and counter claims are making the political landscape cloudy for the voter. While the chaos is making the viewer lose patience on the bigger picture, Aaj Tak brings out an anchor in the rebirth of Mahatma Gandhi with this ground breaking series, ‘Satyagraha 2014’. The belief behind the show is that Gandhi Ji is alive in all and his message is constantly reminding people that truth should be the deciding factor in the fate of this year’s elections.

The series is directed by Sunil Manchanda, the ace bollywood  Director & Producer who has films like Paa, Cheeni Kum and Tere Naam to his credit. The lead role of Gandhi ji is played by Surender Rajan an actor and composer who had prominent roles in films like The Legend of Bhagat Singh (2002), Phas Gaye Re Obama (2010) and Munnabhai M.B.B.S. (2003).  

Talking on the launch, Mr. Supriya Prasad, Managing Editor – Aaj Tak, said, “Aaj Tak is the No. 1 News Channel in the country and is also the most trusted TV Brand. The channel has been at the forefront with initiatives of social responsibility, be it in exposing corruption or on reducing crime in society and Satyagraha 2014 will be the pioneering show on New television with which we hope to bring out social change by bringing back values of non-violence and the pursuit of truth.” With Satyagraha 2014, the Mahatma comes back to real issues and real people. The first episode will be on the backdrop of the recent Muzaffarnagar riots where the Mahatma will be shown taking on elements that foster divisive politics. The episode delves into how Gandhi Ji shares his mantra for healing wounds and asks people to look into the future and come together beyond revenge.

This episode and the following episodes have an underlying message for people to walk into an all powerful path of truth and choosing what is right. The show captures the India that Ganhiji had dreamt of and how his message is relevant in today’s times.

Aaj Tak will be launching this show with the focus of reaching out to viewers across the nation and start a wave of social awakening where people will vote for the Truth and not be swayed by petty politics that has become the norm today.  The challenges that the nation faces today are drastically disparate to the ones that Gandhi ji dealt with during India’s Independence.  His ideals and his methods for resolving difficult national problems with his message of Peace and Nonviolence still remain relevant. Satyagraha - 2014 will put to test the relevance of Gandhi ji’s message in today’s times and gauge how effectively they can help the nation as we head towards the elections.

Satyagraha 2014 (Every Saturdays @8PM and Sundays @ 10 PM)

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