Vh1 rolls into festive season with revamped line-up

MUMBAI: In addition to VH1’s current favorites on air like The X Factor UK, Rock Legends, Vh1 Trending, Vh1 Playlist, Vh1 Hip Hop Hustle, etc the channel is geared up for a new line-up. It will present a line of shows like A To Z of EMA’s, Vh1 Fate, 2016 Europe Music Awards Nominees Special, Vh1 Drawn to Life and Vh1 One in a Billion.

Vh1 is now priming to go into the second phase of its college program, Vh1 Represent. It will now reach 200 colleges across 25 cities in India with numerous on-ground initiatives, partnerships with college festivals and 400 youth ambassadors that represent the brand within colleges. In this phase expansion to tier two markets is a main focus helping the brand reach out to the youth pan India in a fun and engaging manner.

Viacom18 English entertainment marketing head Sabrina D'Souza said, “This month, we’re not just excited about the wholesome programming we’re going to be offering, but the college program Vh1 Represent. Poised to be India’s largest youth connect program we are really excited about the road ahead.”

A to Z of EMAs will premiere on 9 October 1 pm whereas Vh1 Fate will air from 16 October at 12 pm and 7 pm. 2016 Europe Music Awards Nominees Special will be broadcast on 26 October 7 pm onwards!

From random, computer-generated shapes to more expansive, plot-driven affairs, music videos have embraced the world of animation to give action to their beats. On t he occasion of International Animation Day, Vh1 is all set to present Vh1 Drawn to Life, compiling the best animated music videos on 28 October at 12 pm and 8 pm.

The Diwali special show, Vh1 One in a Billion will premiere few of the best music videos that have achieved the milestone of having over a billion views in the digital world on 31 October at 12 pm and 8 pm.

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