MUMBAI: Zee Network’s movie channel - Zee Cinema - will be exclusively telecasting the South Asian International Film Festival (SAIFF) in its tenth edition as a signature partner.
SAIFF president and founder Shilen Amin said in a press statement: “For the past decade, SAIFF has highlighted the vision of gifted directors and writers of full-length feature productions, documentaries, and short films that move and inspire us. New York City has become the most important venue in showcasing the works of some of the world’s best South Asian filmmakers and since then the festival has become the connection that strengthens the bond between Bollywood and Hollywood in the US. We are proud to announce a new partnership with Zee TV, the number one South Asian channel, along with its family of networks, and the South Asian International Film Festival on its historic 10th year anniversary.”
The festival opened with A Monsoon Shootout and capped off with The Good Road. Other films included in the roster were Animal State, Ankhon Dekhi, First Sight, I.D., Qissa, Siddarth, Tasher Desh and the centerpiece feature, Good Morning, Karachi.
Zee TV Americas GM Sameer Targe added: “Zee TV Americas has had a long-standing commitment in providing South Asian viewers outstanding entertainment here in the US and abroad, and it was only a matter of time before the largest South Asian TV platform and largest film event in the US would come together in order to continue producing memorable cinematic and cultural experiences for its audiences.”
The line-up showcases a combination of films from India, Pakistan, Nepal, Sri Lanka and Bangladesh, thus promoting the multi-cultural diversity that is prevalent in the South Asian community in US.