Colors and Life OK witness a rise in Wk 3

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By indiantelevision.com Team Posted on : 23 Jan 2014 12:28 pm

MUMBAI: In week three of TAM TV ratings, Zee TV retained the number two position. It seems that magic of Jai Ho superstar Salman Khan has worked wonders for the channel as its popular dance reality show – Dance India Dance 4 notched up to garner 6,838 TVTs (4,618) taking the channel’s tally to 470,680 GVTs (488,194).
 
Star Plus continues to lead the chart even after registering a slight drop. The channel registered 625,772 GVTs (629,447). Colors maintained its last week’s third position and fetched 466,690 GVTs (456,890). Life OK dislodged Sab from the fourth position pushing it to fifth slot. While Life OK garnered 347,326 GVTs (337,771), Sab recorded 318,311 GVTs (338,233). Sony’s viewership declined yet again as it fetched just 257,635 GVTs (263,081). Sahara One continues to be at the bottom of the chart with 35,959 GVTs (37,863).
 
Coming back to the chart topper Star Plus, its dance reality show Nach Baliye 6 saw a dip and recorded at 4,449 TVTs (5,350). The epic series Mahabharat also saw a drop in its viewership and garnered 7,538 TVTs (7,794).
 
While Zee TV continued to be at the second position, most of its properties witnessed a decline in viewership. Aur Pyar Ho Haya scored 3,637 TVTs (4,044), the sitcom Bh Se Bhade scored 1,931 TVTs (2,160), while the dance reality series Dance India Dance 4 scored 3,878 TVTs (4,249) on Sunday. However, the channel aired the Hindi feature film Ramaiya Vastavaiya on 12 January, Saturday that grabbed good eyeballs and garnered 4,011 TVTs.
 
Colors’ newly launched talent reality show – the fifth edition of India’s Got Talent hasn’t really clicked well. In the second week of its telecast, the show lost viewers and scored 7,857 TVTs (9,380) on Saturday and Sunday. The other two fictional shows that replaced Bigg Boss witnessed a rise in the numbers, while Rangrasiya garnered 2,686 TVTs (2,564), Beintehaa reported 2,767 TVTs (2,633). However, comedy worked for the channel. Comedy Nights With Kapil that had Salman Khan as the special guest promoting his upcoming film Jai Ho scored 11,016 TVTs (10,420).
 
Sony, which occupies the sixth position, has seen a slight rise in all its fiction properties. Main Na Bhoolungi and Ekk Nayi Pehchaan scored 1,095 TVTs (1,054) and 2,094 TVTs (2,087) respectively. However, the dance reality show Boogie Woogie Kids Championship saw a drop in its sixth week and garnered 2,381 TVTs (2,733).
 
In the movie channel genre, Zee Cinema reported 198,135 GVTs (196,560); Star Gold registered 216,328 GVTs (182,903) and Movies OK scored 138,124 (137,410). While &pictures scored 93,317 GVTs (84,280), Zee Anmol earned 74,522 GVTs (86,317) and Max scored 203,203 GVTs (202,083).

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