MUMBAI: Global content company, ZEE Entertainment Enterprises Limited (ZEEL) has announced that it has been named as one of the top 100 ‘India’s Best Companies to Work For 2017’ as well as the Best Company to work for in the Media Industry, in a study conducted by Great Place to Work® Institute and The Economic Times.

Speaking on this achievement, Zee Entertainment Enterprises Limited (ZEEL) chief people opfficer Praveer Priyadarshi said, “This prestigious recognition highlights our commitment towards fostering a high performance creative culture across the organization. To achieve our ambitious goals, we will continue to focus on our employees, whom we consider as our most important assets, with the belief that growth will only occur when employees are encouraged to experiment with new ideas, take challenges and perform with pride."

The award was accepted by the HR Team led by Priyadarshi, on behalf of Zee, from Bennett Coleman COO Shreejit Mishra.

At Zee, a conscious effort is put in to attract, nurture and develop world-class talent who will fuel the next level of growth. The people philosophy centres around SAMWAD, which focuses on regular conversations between employees and their managers, and helps build better working relationships within teams. Other notable initiatives are ZEELOMPICS, an employee-recognition programme, where high performers in each role are recognised for their exemplary performance as ‘Heroes’, and ACE, the high-potential development programme to identify top-notch talent from performers in the organisation.

Furthermore, to build a democratic culture and an environment of trust, the performance of all businesses is shared with employees on a quarterly basis through a webcast led by the MD & CEO, followed by a Q&A session with employees in India. Employees are also groomed to adapt to a dynamic environment through multiple training programmes conducted regularly. These programmes, aimed at employees at all levels, include technical workshops as well as behavioural workshops focused on decision making and execution excellence, and leadership programmers for executives from top Indian business schools.