Television

Rishtey refreshes content line-up; extends early prime-time slots

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2016/01/07/Rishtey.jpg?itok=gexV5az7

MUMBAI: In light of free to air (FTA) channels claiming a chunk of ratings according to the all India data by the Broadcast Audience Research Council (BARC) India, Viacom18’s FTA channel Rishtey is all set to ride the wave by launching a volley of fiction offering covering seven days a week as well as by extending its early prime time slot. Additionally, the channel will be sprucing up its weekend programming by introducing kids-friendly content and airing blockbuster movies.

What's more, along with the introduction of new shows, Rishtey will also be refreshing its channel packaging.

With festivities kicking off in style, Rishtey’s first major outing in 2016 will be the launch of a romantic drama Salaam-E-Ishq, a love-hate story of Zain and Aliya set against the Muslim milieu. The show is set to launch on 11 January and will be aired from Monday t0 Saturday at 9 pm. Pertinent to note here is that this is the same show that previously had its run on Rishtey's sister channel Colors as Beintehaa.

Aiming to cater to audiences across age-groups and demographics, the channel will also be extending its early prime time slot, starting from 5 pm with the introduction of shows like Pammi Pyarelal at 5pm , Hamari Saas Leela at 5.30 pm,  Kitni Mohabbat Hai at 6pm and Yeh Pyaar Na Hoga Kam at 6.30pm.  

In 2016, Rishtey will also be giving prominence to kids’ entertainment and focus on interesting content that will cater to the young audience as part of its Sunday morning programming.

The fun filled animated series Chhoti Anandi will capture adventures of an eight year old brave and righteous kid Anandi as she explores innumerable escapades in the company of her friends. Additionally the enchanting tales of Vikram and Betal in Kahaani Vikram Betal Ki will further strengthen the entertainment quotient on Sundays. Chhoti Anandi will air from 17 January at 10 am and will be followed by Kahaani Vikram Betal Ki at 11 am.

What’s more, the channel will also be showcasing the Sansui Colors Stardust Awards, which will be aired on 10 January at 7 pm.

Some of the movie premieres lined up on the channel include movies of 2015 like Manjhi and Pyaar Ka Punchnama 2.

Along with the content line up, Rishtey will engage viewers with a series of marketing activities, which includes daily as well as weekly on air contests.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/23/jeff%20wender_0.jpg?itok=UjEkgLOU
Nielsen and Fox television stations renew local television ratings agreement

New York, NY – March 22, 2017 – Nielsen (NYSE: NLSN) has announced today that it has signed a long-term renewal agreement with FOX Television Stations (FTS) for audience measurement services. As part of the agreement, FTS licenses Nielsen’s Local Television ratings across all of the group’s 28...

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/22/dd.jpg?itok=J9URWJvV
DD b'cast partner of CMS Vataran filmfest

Doordarshan today decided to become the broadcast partner for the 9th CMS VATAVARAN Environment & Wildlife International Film Festival and Forum later this year.

Television TV Channels Terrestrial
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/22/rahul%20%281%29_0.jpg?itok=3fmOAWlv
Rahul Chakravarti is Colors Bangla & Odia business head

Viacom18, one of India’s fastest growing media and entertainment companies, announced the appointment of Rahul Chakravarti as Business Head of Colors Bangla and Colors Odia. A veteran with over two decades of experience across FMCG, management consultancy and advertising, Rahul has worked across...

Television TV Channels Regional
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/22/Amala%20Thomas.jpg?itok=RuQ7HHLj
Amala Thomas, who epitomised professionalism in the media, is no more

MUMBAI: Creative Producer and senior television professional Amala Thomas, who was the very epitome of professionalism all her life, is no more. The creative genius passed away on 17 March 2017 of a brief illness quite suddenly as she was very active. Amala is survived by her mother, sisters and...

Television Production House Fiction
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/22/Pushpaka%20Vimana_0.jpg?itok=wCA20ioJ
Infringement case filed against makers of the movie Pushpaka Vimana

Bangalore March 21, 2017: According to a suit filed against the makers of the Kannada movie Pushpaka Vimana (2017), they have not purchased the Kannada-language remake rights of the movie. It is an infringement of the rights owned by Kross Pictures India. Kross Pictures and Kross Television India,...

Television TV Channels Regional
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/21/master-chef%20%281%29.jpg?itok=jWcHVoaF
MasterChef US Junior to premiere on Star World from 26 Mar

Star World and Star World HD will start airing the fifth season of MasterChef U.S. Junior starting 26 March at the prime time 9pm slot. The fifth season of the show, to be aired every Sunday, premiered in the US on 9 February this year with chefs -- Gordon Ramsay and Christina Tosi acting as the...

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/21/ud%20%281%29.jpg?itok=wynuJ6tk
Censorship and extremism worry content creator even as tech helps: Uday Shankar

Star India chief Uday Shankar today said while the distance that India has travelled in just one year in adopting internet based behavior is nothing short of remarkable, he was sad that ‘our censor authorities seem to be getting more and more conservative’ as the world gets bolder.

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/21/dd-kisan.jpg?itok=8Eezq33w
Need for outcome analysis on utility of Kisan Channel: Parl Committee

NEW DELHI: A proper outcome analysis on the grassroots impact of the Kisan Channel be conducted, in order to determine how the content of the Channel is actually benefitting farmers, a Parliamentary Committee has said.

Television TV Channels Terrestrial
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/21/BARC-Hathway-DEN.jpg?itok=dJPPf0Mv
BARC India in talks with DTH ops, MSOs for RPD to boost robustness

NEW DELHI: India’s incumbent audience measurement organization Broadcast Audience Research Council of India (BARC) is in talks with DTH operators and MSOs for return path data (RPD) via their respective digital set-top boxes at customer premises to augment the robustness of viewership vital stats...

Television TV Channels Viewership

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories