Television

HistoryTV18: #BossWomen to tell stories of Indian women

NEW DELHI: #BossWomen, a weekly video series showcasing the stories of extraordinary Indian women, has commenced telecast on HistoryTV18.

The programme is part of a first-of-its-kind digital collaboration with disruptive tech-media platfvorm The Better India.

The first episode is on with the story of India's first ever female detective Rajani Pandit,.

The aim is to collaborate to create and celebrate positive, inspirational, lesser-known, role model worthy women of India.

The Better India founder CEO Dhimant Parekh said: "It's really exciting for us at The Better India to partner with HistoryTV18 Channel and launch this unique new series #BossWomen. This partnership has led to a disruptive storytelling format in digital media, and we together aim to celebrate the triumphs of these lesser-known Indian women."

History TV18 Vice President & Head Marketing Sangeetha Aiyer added, “HISTORY TV18 has successfully metamorphosed itself into a robust digital platform through powerful story telling tailor-made for mobile-age. This is in line with our guiding philosophy of following the eye balls, no matter the medium. Through this partnership, we hope to exploit synergies and provide even greater value to our digital audiences.”

To be hosted every Tuesday, stories of un-sung women heroes sourced from across the country, #BossWomen will put the spotlight on women leaders who are ‘change-makers’ in their personal and professional spaces.

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