Television

Colors to air new fiction series 'Krishndasi' from 25 January

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2016/01/20/Untitled-1_14.jpg?itok=JnZQzQ4K

MUMBAI: They are women of strength; brave carriers of culture, rich tradition and all-embracing devotion to one divine force – Lord Krishna. Kick-starting the year, Colors presents an untold tale of the Devadasi community shrouded in secrecy and mystique with its newest offering Krishndasi. The show will trace the story of three generations belonging to the Devadasi lineage with Kumudini (Indira Krishnan) being at the helm of it. She holds pride in her legacy and strongly upholds the Devadasi tradition passing it on to her daughter Tulsi (Chhavi Mittal), who, to protect her daughter Aradhya (Sana Amin Sheikh) from this legacy hides the truth. But in pursuit of her real identity, Aradhya ends up uncovering the truth about her lineage and reopens pages of history that her mother worked hard to keep hidden.

Produced by Optimystix Entertainment India Pvt. Ltd with Vaishnavae Media Works Ltd stepping in as Creative Producers, Krishndasi, an hour-long proposition, will go on-air starting 25th January 2016, with subsequent episodes to be telecast every Monday to Friday from 10:30 PM to 11:30 PM.

 Commenting on the launch of the show, Colors CEO Raj Nayak, said, “With every new show launch, we strive to meet the audience expectations by presenting something unique and diverse. Exploring different ideas and genres has always been the channel’s priority and we are taking a massive leap by presenting a show that is based on the ancient Devadasi system that was outlawed many years ago but is still rampant in some parts of the country. We have consistently strived to showcase socially relevant content and with Krishndasi, we are looking forward to taking our contribution towards societal awareness one step further. The show has been a runaway hit down South and we’re certain that the newer version, now on COLORS, will appeal to viewers in the rest of the country as well.”

Speaking about the content to be showcased on the show, Colors programming head Manisha Sharma said, “Our programming mantra has focused on creative storytelling bringing stories that are buried in folklore to mainstream. While traditions might have changed, the way they impact women remains the same. Over the years, women have been depicted as mothers, caregivers, and relationship-drivers. This is passé, and with Krishndasi, we are delving deeper into the untold story of women of God with Aradhya’s life story. Krishndasi is a story of today’s time and era where Aradhya belongs and how she discovers her own identity as she moves ahead in life. Backed by a strong concept and riveting storyline making for a gripping hour-long watch, the show will be high on drama and intrigue factor built around the elements of love, mystery, struggle and self-discovery.”

Set against the backdrop of present-day Pune, Krishndasi will showcase the story of three generations whose heritage holds secrets that shape their contrasting personalities. Kumudini, the authoritative matriarch of the family is a devotee of Lord Krishna and takes immense pride in being a part of the age old Devadasi custom. On the other hand, Tulsi is a gentle and compassionate woman who is forced to embrace the Devadasi culture and follow her mother’s footsteps. Having experienced a gruesome life as a Devadasi, Tulsi protects her daughter from getting caught in the web of exploitation and humiliation. Though she is born into an over-protective environment, Aradhya grows up to become an independent girl with a modern outlook but struggles to find her identity and the truth about her father. Her struggles escalate her personal insecurities and relationships but her life takes a turn for the better when she meets Aryan (Shravan Reddy) and finds herself falling in love with him. But her ancestry strains their love story under the pressure of conflicts and traditional differences between their families.

Optimystix Entertainment producer Vipul Shah said, “The production value builds on the grandeur of the tradition while showcasing Aradhya’s dilemmas about her roots and pedigree. Kutty Padmini and Vaishnavae Media Works Ltd. have tremendous experience when dealing with the Devadasi concept; with help of dynamic creative team at Optimystix we have touch upon a fresh perspective to this property. With this show, we are extending our partnership with COLORS and look forward to combining our energies to make this show a national success.”

Speaking about the concept of the show, Vaishnavae Media Works Ltd creative producer Kutty Padmini said, “Krishndasi explores an age-old practice; a concept that has been lost in the pages of history but continues to exist in the bylanes. We have made an effort of maintaining a contemporary backdrop to build present-day relevance engaging viewers across the country. After tasting success with the Tamil version of the show, we are excited to recreate the drama for the Hindi viewing audience and replicate the success once again with Krishndasi. ”

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/26/tv%20viewers_0.jpg?itok=oBgv_l_a
Convenience & personalised content prompts 78% India's TV viewers' shift to OTT

MUMBAI: There has been a steep decline over the past year in the percentage of India’s consumers who prefer to view TV shows on TV sets. That percentage dropped 78 per cent, from 47 per cent to 10 per cent. In the United States, the number fell 57 per cent (from 59 per cent to 25 per cent), and...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/26/Arnab-Story.jpg?itok=S_X9Pi2q
Arnab's 'The Newshour' lands Times Now in soup in UK

MUMBAI: United Kingdom broadcast regulator Ofcom has studied several episodes of Times Now’s nightly show ‘The Newshour’ from last summer, which was broadcast during the rising tensions between India and Pakistan over Kashmir.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/26/Subhash-Chandra.jpg?itok=ht4rrVPQ
Zee Learn PAT more than doubles for FY-17

BENGALURU: The Essel Group’s core education company Zee Learn Limited (ZLL) reported 2.43 times consolidated profit after tax (PAT) in the year ended 31 March 2017 (FY-17, current year) as compared to the previous year. The company reported consolidated PAT of Rs 36.65 crore (20.5 percent of Total...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/25/Republic-Story%20%281%29.jpg?itok=fyc-97vb
Republic TV buzzing with pre-launch teasers featuring 'soft' targets, issues

Can the cocktail circuit media and Maoist sympathisers please stand up and name themselves?: Arnab Asks”. The latest tweet from Republic stated. With Arnab Goswami and his new project Republic TV, it cannot be the normal. Rather, true to his style, honed to a level of art, hype is the new normal...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/25/star%20vijay_1.jpg?itok=PGjaF3C0
Star Vijay ropes in slew of sponsors for weekend shows, launches new family drama

BENGALURU: Star India’s Tamil GEC Star Vijay had recently launched a couple of weekend shows – a chat show – Anbudan DD with Dhivyadharshini or DD of the Tamil chat show Koffee with DD fame and a Tamil reality stand-up comedy show - Kings of Comedy Juniors. The former airs on Saturday’s at 6pm...

Television TV Channels Regional
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/24/star%20india%20%26%20hotstar.jpg?itok=Kyso1Ypu
21st Century Fox outlook on Star bullish despite $30m DeMon hit

MUMBAI: Though India’s currency demonetisation late last year with ripple effects of currency shortage spilling over in 2017 hit businesses all round, including the likes of Star, its parent 21 Century Fox has pinned high hopes on the OTT platform Hotstar and the overall ability of Star to...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/24/mix%20%281%29.jpg?itok=RadP7NjK
Sony Mix's 'Media Ke Surtaj' season 2 ends amid fanfare

The Grand Finale of the second season of ‘Media Ke Surtaj’ was held on Friday at Bungalow 9 in Mumbai. Organized by SPN’s music cluster channels, Sony MIX and Sony Rox HD and hosted by RJ Salil.

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/24/cnn%20%281%29.jpg?itok=fKi-fUKD
CNN-News18 revamp part two: 'India 360' & 'The Crux' launched

With an aim to provide differentiated content to viewers, CNN-News18 recently initiated a revamp of its primetime with the launch of new shows - Face-Off At 9 at 9 PM and Viewpoint at 10 PM. Continuing with this process, the channel will unveil two more shows starting tonight at 8 PM with India...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/24/cr%20%281%29.jpg?itok=63uALTqU
'Cristiano Ronaldo' & 'Sleeping Giant' to be premiered on Discovery

MUMBAI: Discovery is set to excite the audience in India by bringing the amazing stories of footballing legends to viewer’s screens across India. Cristiano Ronaldo - The world at his feet and Sleeping Giant – An Indian football story are the two movies Discovery will premiere under its recently...

Television TV Channels Factual & Documentary

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories