Chrome Data: Hindi GECs only gainers in week 5

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By indiantelevision.com Team Posted on : 03 Feb 2014 07:36 pm

MUMBAi: The opportunity to see (OTS) collated by Chrome Data Analytics & Media is out for week five.
 
As per the data collected, the Hindi GECs in the Hindi speaking markets (HSM) was the only genre to see gains in the week. It jumped by one per cent with DD National topping the ranks with 97.9 per cent OTS.
 
As for the bottom four, Business News channels in the eight metros saw the highest dip with 2.9 per cent fall. Zee Business was the number one channel in the genre with 76.5 per cent OTS.
 
English News channels too had a drop of 2.8 per cent. As usual, Times Now raked in all the viewers with 87.1 per cent OTS.
 
English movies and English entrainment channels in the eight metros saw a fall of 2.4 and 2.1 per cent, respectively. In the movie genre, Pix garnered 76.8 per cent OTS.
 
AXN got 70.8 per cent OTS in the English entrainment genre.

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