Television

Fifth milestone: Comedy Central with 67 mn viewership observes 10 pc FCT growth

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2017/01/24/high5%20%281%29.jpg?itok=C07qGqJ8

MUMBAI: Comedy Central launched in India on 23 January 2012 and has grown to be a famous English entertainment channel and a multi-platform brand offering best ever consumer products and on-ground events such as the Chuckle Festival. The channel has today become one of the most preferred channels for advertisers, across automobiles, e-commerce, FMCG and electronics categories. By providing quality television content from four of the biggest studios- NBCUniversal, Warner Bros, Sony Picture & CBS, Comedy Central enjoys a viewership of over 67 million and claims to be number one on social media platforms in its genre. The channel's FCT has grew by 10 per cent in the financial year 2017.

Giving a High5 to all its fans on its fifth anniversary, Comedy Central is all set to celebrate in style. With something for everyone, such as a pro-social campaign Comedy Central Spread the Cheer, a unique initiative to spread happiness in places you least expect, exclusive collection of South Park merchandise for die-hard fans and a world preview of the latest season of Suits for its viewers – along with a host of other exciting activities on offer!

“When we launched Comedy Central five years ago, we were entering into completely virgin territory. Seeing how the channel has now grown to become the country’s No. 1 English Entertainment channel and a multi-platform brand is proof that quality entertainment will always be appreciated – and I’m not just talking about the viewers who keep coming back for more but also the advertisers who keep believing in us. Staying true to our commitment this year, we plan to focus on bringing the latest seasons of our popular shows and spreading cheer with our initiatives," said Viacom18 head youth and English Entertainment cluster Ferzad Palia.

In the second edition of Comedy Central Spread the Cheer, Comedy Central aims to take its signature brand of happiness to the differently-abled, through a special combination of on-air programming and off-air initiatives. In partnership with The Rotary Club, Comedy Central will upgrade the education infrastructure for the visually-impaired in 3 schools - Hellen Keller Institute, Victoria Memorial School for the Blind and NAB Centre. This initiative will empower over 500 visually-impaired youth every year, making them employable under the Government’s quota for the differently-abled.

The channel has partnered with well-known brands like Costa Coffee, Gold’s Gym, Mad Over Donuts, Kidzania and Radio One to roll out special initiatives for the differently-abled across more than 100 outlets and help spread awareness. The channel has also partnered with Give India, enabling the viewers to join the movement and contribute in their own way. As a special gesture, the channel will also be taking 100 differently-abled kids to spend a day at KidZania, Delhi.

Viacom 18 is all set to make Vh1 Supersonic India’s first ever fully accessible music festival through its college-connect program, some reputed educational institutes will also upgrade their infrastructure and conduct workshops. The channel is also exploring ways to showcase the achievements of differently-abled sportsmen and other achievers, through radio and social media, to encourage the community.

Comedy Central fans will also get a chance to attend a Before The World premiere party for the post season-break episode of one of Comedy Central’s most popular shows, Suits season 6, in Mumbai and Delhi at Summerhouse Café and Monkey Bar at Bangalore on 25 January.

On digital media, Comedy Central will host an epic boomerang video contest, where viewers can show off their moves with a 5-step dance, to celebrate the channel’s birthday and win exclusive official merchandise.

All this over and above Comedy Central’s fabulous Birthday programming, including the best episodes of its five most beloved shows – Penn & Teller: Fool Us! In Vegas, Brooklyn Nine-Nine, Citizen Khan, Mom, Whose Line Is It Anyway? from Monday to Friday at 8 pm. On Sundays, treat yourself to a 10-hour marathon of Impractical Jokers and F.R.I.E.N.D.S. (all 10 seasons).

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/20/regional.jpg?itok=xJRCbb5H
BARC week 24: No changes in the Bengali, Bhojpuri, Kannada, Malayalam, Marathi sectors

MUMBAI: No changes were observed in the Bengali, Bhojpuri, Kannada, Malayalam, Marathi space in BARC data for week 24. In the Tamil segment, Star Sports1 Tamil emerged as the new player by replacing Star Vijay Super on the and fifth position.  Star Maa continued to be on its leadership position in...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/20/jaat.jpg?itok=rq5AfOMO
&TV introduces first-ever Special Jaati-Free Matrimony Page for Jaat Na Poocho Prem Ki

MUMBAI: The caste system is arguably the biggest bane of Indian society, having divided our country for years on end. Despite a strong belief that marriages are made in heaven, caste continues to be the biggest matchmaker, even today. The matrimonial classifieds (in our newspapers) truly reflect...

Television TV Channels Movie Channels
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/20/Dinesh.jpg?itok=kgH5MKZy
India News appoints Dinesh Gautam as executive editor

MUMBAI: India News of iTV Network has appointed Dinesh Gautam as its new executive editor. Prior to joining the organisation, he worked with ETV Bharat as editor for five Hindi news channels. Gautam has been in the TV news industry for two decades. He commenced his career in 2001 at Zee Media as...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/20/yk.jpg?itok=_3mmP0vj
YKBK48 Entertainment (P) Ltd launches “DEL48” & “MUB48” the Indian Chapter of the Sensational Japanese concept, “AKB48”

MUMBAI: YKBK48 Entertainment Private Limited launches DEL48 and MUB48 in India, the sister groups of the Sensational Japanese Concept, AKB48 Group. Sensational Idols like Rannvijay Singh, Hina Khan, Sangram U Singh inaugurated the event at the Grand Hotel in Vasant Kunj, New Delhi.

Television TV Channels GECs
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/20/kulfi.jpg?itok=jdIzDRHx
Star maintained leadership in Hindi GEC urban in BARC week 24

MUMBAI: Zee TV and Star Plus interchanged their third and fourth positions respectively as compared to the last week in Hindi GEC (U+R) according to the Broadcast Audience Research Council India (BARC) data for week 24 of 2019. In rural areas, Star Bharat and Sony Pal exchanged their eighth and...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/20/sachin.jpg?itok=9PE4hu6-
ICC World Cup 2019: Star India network registers 315 mn viewers during first 2 weeks

MUMBAI: Continuing the momentum from week 1, the action in the ongoing ICC Cricket World Cup 2019 is getting hotter with every passing week. The first 2 weeks of the tournament has seen 315 million* viewers tuning into Star Network from across the country. Television viewership delivered a...

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/20/singer.jpg?itok=Tfm3dXDH
Sony Entertainment Television’s superstar singer to bring forth singing ka kal

MUMBAI: After a successful season of Super Dancer, Sony Entertainment Television (SET), is all set to bring forth an exciting new journey, with its latest offering #SuperstarSinger. SET enjoys a stronghold in the weekend non-fiction genre and this show comes as a clutter breaking homegrown IP that...

Television TV Channels GECs
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/20/history.jpg?itok=DFm6rd3a
Watch the Indian Army’s Legendary Warriors in Action in ‘61st Cavalry - India’s Horse Warriors’

MUMBAI: HISTORY TV18’s new documentary brings to life the mettle of India’s iconic horse warriors in battle and show cases the modern day avatar of the Indian cavalryman. The original production “61st Cavalry - India’s Horse Warriors” premieres exclusively on HISTORY TV18 on 24th June’2019, at 9 PM

Television TV Channels Factual @ Discovery
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/20/colors.jpg?itok=Kp64YkR1
Clovia and Colors TV enter into a strategic collaboration

MUMBAI: Clovia, India’s fastest growing lingerie brand, has partnered with COLORS TV for an exclusive sleepwear collection called the ‘STARLIT collection’ which will be worn by characters from the TV shows on Colors. The collection was launched in April this year.

Television TV Channels GECs

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories