Television

Ultra to provide offline & online solutions to Marathi film industry

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2015/03/09/Pic-%20Ultra%20MD.jpg?itok=PyT8-Pi8

MUMBAI: Ultra Media & Entertainment has ventured into offering end to end turnkey solutions for the Marathi film industry. To cater to the Rs 400 crore industry, growing at the rate of 25 per cent per annum, Ultra has setup a separate SBU to cater to the varied needs of the Marathi filmmakers. This unit will be driven by a core team in Mumbai, which is well versed with the Marathi film industry and will be serviced throughout Maharashtra.

Additionally, the company, which has earlier produced and distributed Marathi films like Gondya Martay Tangada, Lonavala Bypass; Houn Jau De and Saalina Kela Ghotala, is looking at re-entering the space. Ultra Media & Entertainment MD Sushil Kumar Agrawal said, "Ultra has plans to produce Marathi films in the near future."

Under this vertical, Ultra will provide various offline and online, state of the art services for the Marathi film makers who have the script, finance, star cast and locations ready for their film. The array of offerings provided for the completion of their films will be as follows:

- Cameras on rental

- Post Production

-  Media Buying & Planning: Print, Electronic, Digital, Radio, Online etc

-  Marketing: BTL activities & ground events with star cast across various target centres in association with brands

-  Promotions: Publicity Design, Branding, In Theatre promotions, Theatrical trailers

-  Marketing: Branding, Media Tie-ups, Marketing Alliances, Hospitality Partnerships, Public Relation Campaigns

-  Outdoor Campaign: Billboards, Bus Shelters & Panels, OOH Media

-  Revenue Generation: In-Film and Co-branding associations

-  Content Syndication: Music, Satellite, Home Video, Digital & Emerging media rights

-  Digital & Social Media: Website Designing, Facebook, Pinterest, Twitter & Instagram campaigns, Blog Updates, SEO maintenance

-  Distribution: Domestic & overseas in theatrical and other allied formats

In its endeavour to provide a one stop shop service for the Marathi film industry from shooting the first scene to the end DPX/ DCP format, Ultra Media & Entertainment will also provide them with its in-house post production facilities. The studio based in Mumbai offers a range of services through its indigenous softwares and latest technologies including dubbing, sound recording, mixing, editing, VFX and other related facilities; digital intermediate (DI) and Colour Grading (CG); 2D to 3D Stereoscopic Conversion; Digitisation in various formats; Content scale up from SD to 4K and 6K formats; Frame by frame restoration in various formats; Colorisation from B/W to colour; Editing, Audio and Sound Engineering and technology and manpower to shoot films in the original 3D format.

In the recent past, Ultra has released music rights in audio CDs, mp3 formats and executed social media marketing campaigns for Marathi films like IPL, Samarthya, Ekta Ek Power, Pehli Bhet, Ghungarachya Nadat and Friendship B Alert.

Agrawal added, “Since 1986, we have been in the forefront in producing and distributing various interesting content worldwide. Foraying into offering various turnkey services under one roof for the Marathi film industry makes a logical extension for our business portfolio. This industry is going through a very interesting phase currently and we would like to do our bit for the talented film makers, who are churning some very interesting content for the global audience. Along with the government, which has taken various measures to boost this industry, we also would like to support them in offering our expertise and services in a very cost effective form. Ultra also has plans to produce Marathi films in the near future.”

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/07/Ary-news.jpg?itok=iSuCoqa2
ARY News asked to pay INR 1.58 cr to Geo TV as compensation

MUMBAI: A legal rift raging between two big media groups in Pakistan -- ARY News and Geo TV -- settled recently in a British Court. ARY News lost the legal battle and will have to pay approximately INR 1.58 crore compensation to Geo.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/07/star-sports.jpg?itok=E4E8tvl_
Star Sports continues to make cricket bigger; India-NZ ODI series highest rated bilateral ODI series in three yrs

MUMBAI: Star Sports builds cricket further and strengthens its popularity at a pan-India level making the India-NZ ODI series as the highest rated bilateral ODI series in the last three years.

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/07/STAR-PLUS-800x800.jpg?itok=4RCO6PQf
Star Plus gears up for 'Dil Hai Hindustani' launch in January

MUMBAI: After launching P.O.W, Star Plus is geared up to launch its yet another grand singing reality show "Dil Hai Hindustani." Though the channel has not officially announced the launch date, but the show is slated to go on air by January 2017, and will be replacing Masterchef India at 8pm time...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/06/steve1.jpg?itok=Z86RBizl
MN+ celebrates Steven Soderbergh this month!

MUMBAI: 'Director's Cut', the flagship property of MN+, is preparing to treat its viewers with an exhilarating line-up of gold class Hollywood movies by the Oscar Award winning director 'Steven Soderbergh'. The ongoing property will air some of the finest works of Steven from 10 December, 2016,...

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/06/Dance%20Singapore%20Dance_0.jpg?itok=m5uCpty4
Sheriden, Sufri emerge winners of Dance Singapore contest

MUMBAI: The second season of Dance Singapore Dance on Zee TV APAC comes to an end with a spectacular grand finale. Sheriden Newman, 29, danced her way to victory after emerging as thewinner of Season 2. Sheriden, 29, a dance graduate from Queensland University of Technology outperformed over 200...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/06/Discovery-800x800.jpg?itok=zedEwSn7
Discovery's 'Jawai: India's Leopard Hills' wins at Asian Television Academy

MUMBAI: Discovery India’s production Jawai: India’s Leopard Hills has won the Best Natural History / Wildlife Programme at the prestigious Asian Television Academy Awards 2016, held in Singapore. Produced by Robin Roy Films, Jawai: India’s Leopard Hills combines state-of-the-art technology and...

Television TV Channels Factual & Documentary
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/06/NaomiCampbell-800x800.jpg?itok=R2oPtlGa
Fox Life brings supermodel Naomi Campbell in 'The Face' series

MUMBAI: Fox Life is all set to become the latest destination for high fashion as it launches a thrilling reality TV series The Face. The show is filled with passion and race to win which has never been seen with this intense and real before. The series began on 5 December and airs every Monday and...

Television TV Channels Specialised and Niche
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/06/Niharika_0.jpg?itok=aaA4Ozxj
Star Suvarna to air new show ‘Niharika’ from 12 Dec

MUMBAI: Star Suvarna is all set to air its new show Niharika. A new concept which is not just a “Atte-Sose” (Kannada) or a kitchen drama. Starting from 12 December, the show will be aired at 8pm time slot.

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/06/Pankaj-Raghav.jpg?itok=m17NTSIr
Cracking Chrome DM-Da Vinci code as legalities take over

MUMBAI:  When business partners --- erstwhile or otherwise--- part ways acrimoniously, dirty linen gets washed in public. Almost a year after parting ways, Da Vinci Learning (DVL) TV channel, through its Indian JV partner Quintillion Media Pvt. Ltd, has served a breach of contract notice to...

Television TV Channels Kids

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories