Television

Prime Focus Technologies launches secure screener application for movie studios

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MUMBAI: With awards season around the corner and multiple screeners currently in circulation, Prime Focus Technologies (PFT) will be offering SecureScreener as the industry’s first digital, contemporary and safe screener application.

SecureScreener, a superior substitute to DVD and online channel distribution, is part of Clear, the world’s first and most proven hybrid cloud-enabled Media ERP Suite that virtualises the content supply chain.

SecureScreener provides entertainment companies with a robust alternative to the logistical hassle of shipping DVD screeners, as well as peace of mind that screener content is always secure. The application offers access to content anytime, anywhere, while also providing instant feedback including exactly who has viewed, shared and downloaded watermarked content with the option to further customise with expiration and access settings. Recipients even have the option to view the content offline.

Through Clear’s unbreakable Secure Player, SecureScreener delivers a safe, high-quality viewing experience on a variety of platforms, ensuring a seamless end-to-end experience.The Secure Screener is also available as an iPad app.

The cloud-based application also addresses the financial commitments made by studios by eliminating recurring costs that has no productive use. In fact, it is estimated that for every $20 of direct cost spent on physical screeners, $80 more are lost in indirect costs. SecureScreener provides a solution to this monetary drain, reducing the overall cost of screener distribution.

“As studios continue to grapple with the challenges of security in the digital age, SecureScreener stands alone as the safe, cloud-based solution to piracy threats, providing peace of mind that content is secure. In addition to the threat of piracy, there’s a large financial commitment made each year to screeners, both direct and indirect. SecureScreener reduces costs, while also providing studios with more control over their content than ever before,” said Prime Focus Technologies founder and CEO Ramki Sankaranarayanan. 

SecureScreener is one of five Clear modules addressing specific business challenges to help broadcasters, studios, brands, sports and digital businesses drive creative enablement, enhance ecosystem efficiencies and sustainability, reduce cost and realise new monetisation opportunities. SecureScreener is available as a standalone business solution or bundled together as a Cloud Media ERP Suite with: Cloud MAM, Operations Cloud, Broadcast Cloud and Production Cloud.

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