Kids
Pogo to air The Jungle Book & Chhota Bheem from 5 & 6 April
NEW DELHI: Pogo is all set to telecast the new season of Chhota Bheem from 5 April at 9:30 am every Sunday and The Jungle Book from 6 April at 5:30 pm.
Says Turner International India director- Programming Krishna Desai, “As leaders in kids’ entertainment we consistently refresh our compelling programming mix to sustain appeal and novelty factor amongst kids across India. Pogo’s delighted to showcase The Jungle Book series, a first across any kids’ network in India and the new season of one of Pogo’s star attractions, Chhota Bheem.”
Produced by Hyderabad-based Green Gold studios, Chhota Bheem launched in April 2008 and is inspired by the character of Bheem from the Mahabharata. The show revolves around iconic Bheem, as a nine-year-old brave and intelligent boy from an imaginary village Dholakpur, who loves to eat and always offers a helping hand to his friends and other villagers.
The Jungle Book, a product of Nippon animation studio, is based on the popular book of Rudyard Kipling which is about Mowgli, a boy lost in the jungle as a child and adopted into a family of wolves and his adventures.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
