Television

Pinnacle to introduce video editing & filmmaking to Indian schools

MUMBAI: Pinnacle Systems Inc, a wholly owned subsidiary of Avid Technology Inc and video editing solutions provider, is set to launch an educational tool for schools in India. The company will introduce a customized programme in video editing and filmmaking called the Studio Academic Programme.


With technology including mobiles and cameras becoming an increasing part of kids lives, the programme will teach students to capture videos or still photographs and edit them to make their own home movies and albums.


In the first phase of its launch, the Academic programme will be introduced to schools in Delhi, Mumbai, Chennai, Kolkata, Hyderabad and Bangalore and will be launched in other cities in phase II. A special curriculum has been formulated to help students learn all nuances and become proficient in the art of video editing and filmmaking, informs an official release.



Using the Pinnacle Studio editing software, students can now add sound effects, put labels and re-arrange the order of the pictures or video to make their own Harry Potter movies or special birthday videos and upload them on the net to share with their friends and relatives.


Pinnacle Systems manager - India Rim Ashish Bakshi said, "Children nowadays are looking to do more beyond current hobbies like painting and drawings. With cameras and mobiles becoming a daily part of their lives, the Pinnacle Studio Editing Software can help children edit videos and still pictures to make their own favourite movies like Spiderman and Harry Potter! Not only that, with Pinnacle Studio editing children can easily upload the movies on the net and share with their friends. patriotic


"The Studio Academic programme has been a big hit with children across the globe and we are sure it will be a great success in India too. The best part of this programme is that it taps into the ‘technologically savvy‘ new generation and offers it an avenue into the rapidly growing world of broadcasting in India."

Pinnacle Systems, Inc., a consumer division of Avid, helps consumers enjoy their growing digital media collections whenever and wherever they like with products covering video editing, TV tuners for the PC, mobile media, home music making, and digital media adapters.

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