Television

Nick US ties up with Clinton Foundation, American Heart Association to fight childhood obesity













MUMBAI: This is a new initiative by Nick US to inculcate better and healthier lifestyles among kids. The Alliance for a Healthier Generation, a joint initiative of the William J. Clinton Foundation and the American Heart Association, has announced that it has entered into a partnership with Nickelodeon‘s award-winning Let‘s Just Play pro-social campaign.

 
 


The aim is to combat the spread of childhood obesity. The three organisations are combining forces on a comprehensive media and public awareness campaign, encouraging young people to engage in healthy and active lifestyles.


The new partnership will provide the necessary tools to empower children and families to be agents of change in their communities through grassroots activities, events, and programming support through multiple media platforms.
This movement will increase awareness among young people about the importance of eating well and being physically active. Nick will utilise its multimedia platforms and the Let‘s Just Play campaign to reach millions of young people across the country and to spread the message of the Healthiest Generation movement.


The network will also produce a series of public service announcements (PSAs) featuring former US President Clinton and Governor Mike Huckabee as well as young people and other
individuals. Clinton said, "I look forward to continuing our work with the American Heart Association and I welcome Nickelodeon as a partner of our alliance in this fight against
childhood obesity. This issue is very close to me. As a child, I was overweight and have struggled with my weight all my life.


"After my bypass surgery last year, I wanted to develop a programme for young people so they know about the dangers of eating poorly and living an unhealthy lifestyle and also so they know that there are options available to eat right and exercise. Nickelodeon has been active in this area for quite a while, and
this partnership will be a great team, bringing the issue of childhood obesity to the forefront of health consciousness and will help America‘s youth get involved to create their own healthy lifestyles."


Nick president Herb Scannell said, "We are believers in big ideas at Nickelodeon and the goal of motivating kids to become a healthier generation is a huge opportunity for all of us. We want to do more than attack the obesity epidemic. Through this partnership with the Clinton Foundation and American Heart Association, we want kids to become personally invested in living strong, healthy lives. And if we do our jobs right, kids will believe that being healthy is cool."


Arkansas Governor Mike Huckabee said, "President Clinton and I may not share political affiliations. but we do share a common hometown, a common background in struggling personally with good eating habits, and a common commitment to help the children of America grow up to be healthy and live long and productive lives. We believe children are far more important than
anyone‘s politics."


Following the announcement, President Clinton participated in a town hall meeting with young people from around America. Together, they discussed issues surrounding childhood obesity and the steps they can take to help each
other live healthier, more active lifestyles. The program, hosted by Linda Ellerbee, will be aired on 13 November 2005 as part of a Nick News Special: The Fight to be Fit, and will serve as a call to action to encourage young people to take an active part in building a movement combating obesity and promoting
healthy lifestyles.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/16/tumbin.jpg?itok=BK_vfhpI
Be privy to a traditional ode to eternal love and longing with 'Tum Bin 2' on Sony MAX

Sony MAX, the leading Hindi movies channel from Sony Pictures Networks will be whipping up romance this January as it brings the sequel of the 2001 hit movie, ‘Tum Bin 2’ on 19th January at 8pm.

Television TV Channels Movie Channels
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/16/irra.jpg?itok=HbcXocFG
IRAA Awards Now accepting nominations

In its 12th consecutive year, the Indian Recording Arts Academy Awards (IRAA) 2018 will be hosted alongside the PALM Expo 2018 at the Bombay Exhibition Centre. The awards will once again recognize exceptional skills in music, soundtrack recording and mixing in Indian music for albums and movies.

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/16/network18a_2.jpg?itok=UB6MjyrR
Network 18 PAT at Rs 114 million

Network18 Media & Investments (Network18) reported a marked improvement in its numbers for the quarter ended 31 December 2017. The consolidated revenue (net of revenue from joint ventures and associates) for the company declined marginally by 1.8 per cent year-on-year (yoy) to Rs 3660 million...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/16/bbc.jpg?itok=D-KQbcCd
Get Intriguing Insights into the human mind with 'Meet the Humans' on Sony BBC Earth

If you think human behavior is predictable, think again. In ‘Meet the Humans’, a show on Sony BBC Earth, starting January 22, at 8pm, a trio of experts led by Dr. Michael Mosely take a microscopic look at the human behavior and discover how incredibly unpredictable and complex humans are.

Television TV Channels Factual & Documentary
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/16/tv18.jpg?itok=9obzztU8
TV18 profits decline in third quarter

TV18 Broadcast Ltd (TV18), the subsidiary of the Mukesh Dhirubhai Ambani-controlled Network18 Media and Investments Ltd (Network 18), reported consolidated total income of Rs 10 crore for the quarter ended 31 December 2017 (Q3-18) as compared with income of Rs 23.6 crore for the corresponding year...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/16/sameer.jpg?itok=FzSr16mH
Applause Entertainment to produce series on 2016 surgical strikes

MUMBAI: Applause Entertainment is making all the right moves.

Television Production House Non-Fiction
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/16/SonyLiv.jpg?itok=Jywzm6hT
Sony Six rakes in ad rev from BBL despite slow start

MUMBAI: The second most popular domestic T20 cricket tournament in the world after Indian Premier League (IPL) is Australia’s Big Bash League (BBL). The Cricket Australia rights, which were with Star India from 2011-12 to 2016-17, have now been acquired by Sony Pictures Network (SPN) India for the...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/16/gurjeev.jpg?itok=nTzETBBg
Star India gets aggressive with global programme syndication sales

MUMBAI: Leading Indian media and entertainment major Star India is quite confident that its new catalogue of historical dramas and contemporary soaps and series will gain traction as it continues with its international syndication drive.

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/15/master-chef.jpg?itok=ds-D89hr
Season 8 of the drama-packed reality cooking series, MasterChef U.S. premieres on Star World

Viewers are in for a delectable treat as world renowned celebrity Chef Gordon Ramsay returns to the small screen along with celebrated American chef and television personality Aaron Sanchez and chef, author and television personality Christina Tosi in the latest season of MasterChef U.S. that will...

Television TV Channels English Entertainment

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories