Nick India is exclusive kids TV partner for 'Dhamaal'

MUMBAI: Nick has tied up with the upcoming flick Dhamaal as its exclusive kids TV partner.

As part of the association, Nick will promote Dhamaal through special on air promos. Additionally, kids can participate in contests, watch exclusive promos and win the grand prize of watching the premiere with the cast Riteish Deshmukh, Arshad Warsi, Jaaved Jaaferi and Ashish Chowdhry. Also starring in the movie is Sanjay Dutt.

Nick India VP & GM Nina Elavia Jaipuria said, "At Nick our endeavor has always been to bring a smile to every kid‘s face and with the Dhamaal promotion we will further our efforts and give children an opportunity to interact with the Dhamaal stars, win specially autographed music CDs and the grand prize of winning premier tickets and watching the film with the starcast."

"It‘s a comedy movie with fun filled adventure and kids are going to love it. To add to this we have Sanju baba, Riteish Deshmukh, Arshad Warsi, Jaaved Jaaferi and Ashish Chowdhry who are a big hit amongst kids. Kids would be extremely excited to meet and greet them. At Nick our effort will also be to create exciting content around the theme of the movie which will generate kids‘ interest and thereby promote the movie far more effectively while entertaining them," she adds.

The film is about four characters that live and work together. Their idea of work is doing small time jobs and earning a quick buck! As one misadventure follows after another, the four are thrown into hilarious situations that have the audience in splits and guessing.

Dhamaal producer Ashok Thakeria said, "We are pleased to be associated with Nick. Dhamaal is a fun and masti movie which will appeal to children across the nation. With this exclusive tie up with Nick we are directly talking to the children through our promos and other interesting contests centered around Nick and the movie. This promotion will surely help both Nick and Dhamaal the movie in capturing large audiences."

Dhamaal director Indra Kumar said, "Dhamaal is a movie that will tickle the nation‘s funny bone just as Nick as a channel is constantly trying to make kids laugh. Together Nick and Dhamaal the movie will create a riot of laughter."

Latest Reads
BTVI and AutoX magazine join hands to launch ‘The AutoX Show’

Business Television India (BTVI), India’s Premier English Business News Channel, has teamed up with AutoX Magazine, India’s fastest growing automotive publication and portal, to launch the ‘The AutoX Show’

Television TV Channels News Broadcasting
Guest Column: Content is king, but is distribution still God?

A linear channel goes through multiple layers of distribution intermediaries on ground. 

Television TV Channels Viewership
BTVI Money Mantra hits its ground in Mumbai and got a great response

Money Mantra an initiative by Business Television India (BTVI) was welcomed by the audiences.

Television TV Channels News Broadcasting
ZEE takes one more giant pioneering step - builds a technology platform to satisfy 5 senses of the viewers to offer immersive customer experience!

Mumbai: ZEE Entertainment Enterprises Ltd. (“ZEE”), a global media and entertainment powerhouse, has taken a yet another pioneering giant leap by securing a United States (US) Patent on a technology platform developed in the Silicon Valley at its very own - ZEE Media Lab. This unique platform stems...

Television TV Channels People
Don't believe in just passive communication: BTVI's Anuj Katiyar

It’s been two years since BTVI has come into the English business news picture. A tough nut to crack, the channel has been at it by first challenging the incumbents and later by revamping itself to suit the new generation of business news viewers.

Television TV Channels News Broadcasting
Star Sports unveils #BattleofSixes campaign for the upcoming PAYTM India- West Indies ODI and T20 series

This festive season is set to take cricket fans by storm as the battle of sixes begins with India taking on West Indies in the PAYTM ODI and T20 series, starting Oct 21st and November 4th, 2018 respectively.

Television TV Channels Sports
LaLiga Football Schools launch in Kerala

LaLiga, Spain’s top football league, recently launched the LaLiga Football Schools in India. It is a comprehensive grassroots football development programme in association with India On Track

Television TV Channels Sports
Triple gold medalist and former autralian olympic swimmer, stephanie rice debuts as an expert presenter on vivo pro kabaddi season vi in india

This season Star Sports, the official broadcaster for VIVO Pro Kabaddi League 2018 lifts the spirit of the game a notch higher with the announcement of three - time Olympic Gold medallist, Stephanie Rice, as an addition to the illustrious expert panel.

Television TV Channels Sports
IndiaCast rejigs revenue top brass in bid to grow across markets, platforms

In a move aimed at synergizing processes and business opportunities to scale up revenues, IndiaCast, the domestic, international and digital distribution arm of Viacom18 and TV18, today, announced an organizational rejig of its revenue management structure.

Television TV Channels People

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories